“Tiktok Made Me Buy It” Products and “Amazon Finds” Online Sellers Can Learn From
From funny videos to creative music videos, TikTok has also become a great place to find and buy products. With its wide range of items, this platform has become the go-to source for everything from new fashion trends to the latest tech gadgets.
You’ve probably heard of the hashtags #TiktokMadeMeBuyIt and #Amazonfinds. Users include these hashtags to showcase products they have purchased after seeing them featured in a video or to share something they have discovered on the Amazon marketplace. Some videos with these hashtags garner millions of views, resulting in several items becoming bestsellers.
In this blog post, we will introduce you to products that have gained tremendous popularity through TikTok videos, and explain how Amazon sellers can leverage this social media platform to their benefit.
TikTok for Amazon Sellers
In today's e-commerce landscape, TikTok is not only a source of entertainment but has also become an effective tool for online merchants, particularly when it comes to its impact on Amazon sales. Consequently, products that have gained traction on TikTok have become highly lucrative, thanks to the heightened attention and interest of users.
As an Amazon seller, you can reap your own benefits from this social media platform. TikTok can be a valuable tool in two ways:
To help you identify and capitalize on trends. By using TikTok’s search feature, Amazon sellers can discover which products and services have become popular in the TikTok community. You can also use the platform’s hashtag feature to find out which topics and products are trending.
Reach new customers. By creating engaging and entertaining content, sellers can build brand awareness, increase their visibility and reach, and drive traffic to their Amazon listings. Content may include informative product tutorials, unboxing videos, customer reviews, and more. Additionally, TikTok offers several paid marketing options, such as influencer marketing, which can help sellers further reach their target demographics.
Utilizing TikTok to help you discover trending products and connect with potential customers can be a valuable and effective strategy for a variety of e-commerce businesses. Neglecting this platform can result in missed opportunities for expanding your reach and boosting profits.
15 Viral Products from TikTok That Have Become Best Sellers
Now we're going to look at a list of 15 “TikTok Made Me Buy It” items that have seen a dramatic increase in sales due to their popularity. From kitchen utensils to tech gadgets, the popularity of these products has increased significantly since appearing on the popular app.
1. Cargo Pants
Cargo pants are having a major fashion moment, and it’s not just hype. Thanks to their utility-meets-style appeal, they’ve gone viral on TikTok, with creators styling them in everything from streetwear looks to laid-back, effortless fits. This surge in popularity isn’t just visible online; it’s backed by real numbers. According to AMZScout PRO AI, cargo pants average a jaw-dropping $159,885 in monthly sales on Amazon, with an average unit price of $34.11. That blend of trendiness, comfort, and affordability is exactly what makes them a current best-seller.
2. Smart Weighted Fit Hoop
The smart weighted fit hoop has quickly spun its way to bestseller status, thanks to its fun, results-driven approach to fitness. It’s especially popular during peak motivation seasons (New Year’s resolutions and the lead-up to summer) when wellness goals are top of mind. AMZScout PRO AI shows that new products in this category earn an average monthly revenue between $3,000 and $6,000, proving that demand is real and growing. Its combination of cardio, core toning, and trend appeal makes it a must-watch fitness product.
3. Oversized Hoodies
Oversized hoodies have become a viral fashion staple thanks to their blend of comfort, versatility, and effortlessly cool aesthetic. Popular across social media platforms and embraced by influencers and celebrities alike, they appeal to a wide range of consumers seeking cozy, streetwear-inspired looks. According to data from AMZScout PRO AI, oversized hoodies generate impressive traction on Amazon, with an average of 2,837 monthly sales and $59,561 in monthly revenue. Their unisex appeal and trend-driven design make them a consistent top-seller in the casualwear category.
4. Cloud Slides
Cloud slides are the ultimate comfort-meets-cool footwear trend, and shoppers can’t get enough of their cushy, cloud-like feel. Their minimalist, unisex design makes them a hit across ages and styles, from post-shower lounge wear to TikTok-ready fashion statements. The buzz is translating into real business: AMZScout PRO AI reports that new products in this category generate between $20,000 and $50,000 in monthly revenue on average. Even better? Most listings have just 1–5 sellers, pointing to moderate competition for those eyeing an entry into the market.
5. Stanley Tumbler
The Stanley Cup isn’t just a drinkware item, it’s a cultural phenomenon. With viral moments across TikTok, collabs with major brands, and constant restocks, it’s become the 'it accessory' for hydration in style. Whether it's clipped to gym bags or featured in “what’s in my tote” videos, its loyal fanbase spans fitness lovers, students, moms, and influencers alike.
According to AMZScout PRO AI, Stanley-style tumblers average a whopping 15,116 sales per month and boast an impressive 64% net margin. That mix of aesthetic appeal, everyday function, and high profitability makes it one of the smartest lifestyle products on the market right now.
6. Coffee Mug Warmer
Coffee mug warmers are becoming a daily desk essential, riding the wave of remote work and cozy productivity trends. Perfect for keeping your drink at that just-right temperature, they’ve gained serious traction on TikTok and Instagram as the ultimate work-from-home upgrade.
Whether it’s morning coffee or afternoon tea, users love the little luxury of never sipping a cold brew again. Backing up the trend, AMZScout PRO AI reports an average monthly revenue of $25,293 with around 829 units sold on Amazon each month. It’s the kind of functional, feel-good product that turns everyday moments into small rituals, and that’s exactly why it’s trending.
7. Dash Egg Bite Maker
The Dash egg bite maker is a compact kitchen hero that’s won over home cooks and breakfast lovers alike. Inspired by the viral Starbucks egg bites, this gadget delivers protein-packed, grab-and-go meals in minutes, no drive-thru required. It’s become a TikTok and Pinterest favorite, with creators showing off endless recipe hacks and meal-prep ideas. AMZScout PRO AI highlights its strong sales potential, with top products moving over 20,000 units and new listings averaging 200–500 sales monthly. Add in high customer satisfaction and engagement, and it’s clear why this small appliance is making a big impact.
8. Mini Portable Fan
Mini portable fans have blown up - literally and figuratively - as one of the hottest viral essentials this year. Whether clipped to a stroller, perched on a desk, or worn around the neck at a summer festival, they’ve become a must-have for beating the heat in style. TikTok is packed with fan-fueled reviews and hacks, making them both a practical buy and a trending accessory.
According to AMZScout PRO AI, estimated sales soar past 86,000 units, proving just how strong the market demand really is. Compact, affordable, and social-media friendly, this product’s popularity shows no signs of cooling down.
9. Hair Wax Stick
The hair wax stick has taken over TikTok as the go-to solution for sleek buns, laid edges, and frizz-free styles that actually last. Its swipe-and-style convenience makes it a favorite among beauty influencers and everyday users alike, earning it bestseller status on Amazon. Whether it's a clean girl aesthetic or protective styling, this compact tool delivers salon-worthy results in seconds.
AMZScout research shows top products in this category are raking in over $300,000 in revenue, with new listings averaging 200–500 monthly sales. With high demand and massive trend power, the hair wax stick is a beauty essential with serious staying power.
10. Digital Measuring Spoon
The digital measuring spoon is a smart kitchen upgrade that’s capturing attention for its precision and convenience. Perfect for bakers, fitness enthusiasts, and pet owners alike, it offers exact measurements for powders, liquids, and small ingredients, no guesswork required.
It’s been gaining traction on TikTok and YouTube recipe channels, where creators love showcasing its sleek design and easy functionality. According to AMZScout PRO AI, the product averages 2,352 monthly sales with a solid 52% profit margin, making it both a consumer favorite and a profitable opportunity for sellers.
11. Popcorn Maker Machine
The popcorn maker machine has popped off in popularity, thanks to its retro charm and movie-night magic. TikTok creators and home vloggers have turned it into a must-have for cozy setups, party snacks, and fun family nights—making fresh popcorn at home feel like a nostalgic experience with a modern twist. Its visual appeal and ease of use have driven strong online buzz and consistent customer demand. AMZScout PRO AI data reveals that these machines bring in an average of 2,239 units sold and over $101,000 in monthly revenue.
12. LED Rechargeable Book Light
The LED rechargeable book light is a quiet hero for night readers, students, and travelers alike. Its flexible design, soft glare-free glow, and cordless convenience make it a viral favorite on TikTok, especially in “study with me” and bedtime routine videos. Compact enough to clip onto any book and powerful enough to light hours of page-turning, it’s both thoughtful and practical. AMZScout data shows strong performance, with an average of 6,023 monthly sales on Amazon at a $12.27 price point. Affordable, useful, and endlessly giftable, it’s lighting the way as a top-selling lifestyle accessory.
13. Airplane Phone Holder Mount
The airplane phone holder mount has become a travel must-have, turning cramped tray tables into hands-free entertainment hubs. With features like 360° rotation and universal grip, it’s gone viral among frequent flyers and travel influencers for making in-flight streaming and scrolling effortless. TikTok travel hacks have fueled the buzz, with users showing how this compact gadget upgrades the flying experience in seconds.
According to AMZScout PRO AI, top-performing listings see average monthly sales around 4,219 and can exceed 10,000 units annually. Lightweight, functional, and highly giftable—it’s the kind of small travel upgrade that flyers swear by.
14. Electric Wine Opener
The electric wine opener has become a favorite among hosts, wine lovers, and gadget fans, thanks to its sleek design and effortless uncorking. It's gone viral on TikTok and Instagram for turning bottle-opening into a satisfying, one-touch experience, which is perfect for dinner parties, date nights, or just upgrading your kitchen game.
Users love showing it off in entertaining setups and “Amazon must-haves” lists. AMZScout insights show strong market traction, with an average of 1,534 units sold monthly and $35,086 in revenue. With both form and function, it’s the kind of modern luxury that makes everyday moments feel just a little more elevated.
15. Hair Ribbon Clips
Hair ribbon clips are the ultimate blend of charm and trend, an easy way to elevate any hairstyle with a touch of romantic, vintage-inspired flair. TikTok has embraced them wholeheartedly, with creators using them in everything from soft-girl aesthetics to wedding guest looks and back-to-school styling videos. Their visual appeal and versatility make them a go-to accessory across age groups. AMZScout PRO AI reveals strong sales momentum, with new products averaging 200–800 units sold monthly and generating between $1,500 to $7,000 in revenue. With high trend visibility and consistent market demand, these clips are small but mighty sellers.
How to Identify Trending Products on Amazon
While the marketing opportunities on TikTok are limitless, this doesn't always mean that every item with millions of views will result in a million sales. You need to utilize certain data to help you understand whether that product is a new bestseller and worth selling on Amazon.
Get Professional Research of TikTok Shop Viral Products
Product research requires significant time and expertise in data analysis. For those in need of an easier approach, we present an alternative method - AMZScout’s TikTok Shop Trends Report.
AMZScout offers a done-for-you service in which experts provide a personalized TikTok shop analysis and send you a list of hot product ideas tailored to your business.
To access this service, follow these steps:
1. Review the service page.
2. Place your order. Choose how many product ideas you want to receive—either one or five.
3. Receive your report. It will be emailed to you within 8-10 business days.
You’ll also receive expert guidance on creating targeted content for videos and ads that resonate with your audience to increase engagement and maximize your reach effectively. This combined product and strategy research can boost your success potential, providing actionable product ideas and marketing tips all in one place.
Find Trending Product Ideas with Amazon Seller Tools
Alternatively, if you prefer to perform your own hands-on research, using AMZScout’s toolkit offers more control over finding product ideas. You can utilize the AMZScout Product Database to discover new and exciting product opportunities.
Let’s examine how to find these hot ideas using this helpful tool.
Open the AMZScout Product Database and start your free trial.
Use the search filters to narrow down your criteria and apply sales filters to view products with high sales volumes.
Focus on the best trends. Check the Trending Products and New Product boxes to find products with growing sales that are new on the market.
![AMZScout Product Database Trending products box]( "AMZScout Product Database Trending products box")
![image]()
Click “Find Products” to get your results.
After finding a promising idea, use the extension to analyze it on Amazon. Using this algorithm will help you identify products with high potential and determine whether they are likely to generate sales revenue.
Install the PRO AI Extension and start your free trial.
Search for the product you’re interested in on Amazon and open the extension on the result page.
Review the data at the top of the dashboard to analyze the niche. The Niche Score gives you an overall rating for any niche.
![AMZScout PRO AI Niche Score]( "AMZScout PRO AI Niche Score")
![image]()
Check if sales are growing. Open Niche History to see a chart of that niche’s sales history.
Narrow down your search. Analyze each particular product in the niche. To view historical data for a particular item, click on the "Product History". If you see growth in sales, it’s a good sign.
![AMZScout PRO AI Product History]( "AMZScout PRO AI Product History")
![image]()
Analyze product profitability. Check Net Margins data to see if it’s profitable to sell this product.
Utilizing AMZScout’s product research tools offers a systematic way of exploring potential products to sell on Amazon. This approach increases the likelihood of identifying your next bestseller.
Conclusion
The eCommerce industry has been considerably affected by "TikTok Made Me Buy It" and "Amazon finds" videos, which have helped numerous people discover various products through TikTok's extensive reach and influence. While millions of people use this platform for entertainment, you can also leverage the app's popularity to run a successful business by choosing the right product and creating an effective marketing strategy around it.
