
Best Selling Shoes of 2025: Top 15 Favorites for Gym, Hiking & More
If you’re looking to break into the footwear market in 2025, knowing which shoes sell best is crucial. This article highlights the top 15 best selling shoes, showing what makes them customer favorites and why they dominate online sales.
We’ll explore a mix of athletic, casual, women’s, men’s, basketball, tennis, hiking, and other popular styles. Along the way, you’ll get practical insights into which types of shoes attract the most buyers and how to spot opportunities in profitable niches, helping you make smarter selling decisions.
Top 15 Best Selling Shoes
The footwear market is more competitive than ever, but some shoes consistently rise above the rest. Below, we break down the top 15 best selling shoes, complete with sample sales data, keyword insights, and customer favorites, so you can see exactly where the demand lies.
1. Hiking Boots
Hiking boots remain a favorite for outdoor enthusiasts and casual adventurers alike. Top sellers boast an average rating of 4.4 stars from over 5,640 reviews, according to AMZScout PRO AI. These boots are praised for comfort, waterproofing, and ankle support, appealing to both men’s and women’s markets.
The keyword “hiking boots for women” averages 33,100 monthly searches per AMZScout Keyword Search tool, signaling consistent interest. Customers often highlight ankle support and waterproof features, making them a go-to athletic and outdoor choice.
2. Running Shoes
The running segment continues to thrive as fitness trends remain strong. As data from AMZScout PRO AI indicates, top sellers in this category pull in an estimated $443,490 monthly revenue, with an average of 5,942 units sold each month. Buyers value lightweight design and breathable materials, which is perfect for both gym-goers and marathon enthusiasts. Many top models are inspired by brands like Nike, known for combining performance with comfortable cushioning. Men’s and women’s styles are equally popular, offering sellers a broad target audience.
3. Casual Sneakers
Casual sneakers are the ultimate everyday footwear, combining style with ease of wear. Estimated sales for top models hit an average of 5,342 units monthly, generating around $283,500 in revenue, per AMZScout data. Soft soles, trendy colors, and comfortable fits make them a favorite for both men and women. Many shoppers note their durability and Instagram-worthy designs, making them a consistent best selling shoes category.
4. Barefoot Shoes
Barefoot shoes attract health-conscious buyers who value minimalism and natural movement. Top models have 3,534 reviews with a 4.4-star average rating, as shown by AMZScout PRO AI. The niche score is 7/10, suggesting room for new sellers to enter. Customers praise their comfortable soles and flexibility, perfect for running, gym workouts, or casual wear.
5. Vintage & Retro Sneakers
Nostalgia drives the demand for vintage & retro sneakers, including popular styles from Adidas that offer both flair and comfortable everyday wear. Average ratings hit 4.5 stars across 1,530 reviews, per AMZScout PRO AI, and the niche score is 7/10, reflecting strong sales potential. Buyers love their retro colorways, comfortable fit, and Instagram-worthy style. Price ranges from $50–$110, attracting mid- to high-end customers looking for both style and comfort.
6. Eco-Friendly Shoes
Eco-conscious buyers are fueling growth in the eco-friendly shoes market, making sustainability a major selling point in 2025. Top models have an average rating of 4.5 stars from 8,829 reviews, according to AMZScout PRO AI, showing that customers appreciate quality as much as ethics.
Made from recycled or plant-based materials, these shoes are not only stylish but also comfortable for all-day wear. With a niche score of 7/10, this segment offers sellers a chance to tap into a passionate and growing audience looking for both fashion and responsibility.
7. Slip-On Sneakers
Slip-on sneakers are perfect for buyers who value convenience without compromising style. The keyword “slip-on sneakers” sees 22,200 monthly searches per AMZScout Keyword Search tool, demonstrating consistent demand. Customers love the effortless fit, soft cushioned soles, and versatility for everything from casual walks to light gym sessions. These shoes combine practicality with a sleek, modern look, making them a reliable choice for sellers targeting everyday wear.
8. Dress Shoes
Dress shoes continue to hold a steady place in professional wardrobes, appealing to buyers who want both elegance and comfortable wear. Top models sell roughly 2,181 units monthly, according to AMZScout PRO AI, reflecting solid, dependable demand. Shoppers highlight the sleek design, premium materials, and long-lasting construction that keep them looking polished all day. Both men’s and women’s collections are thriving, offering sellers a stable niche for high-quality, consistently sought-after products.
9. High Heels with Chunky Soles
Chunky-sole high heels are dominating the fashion scene as shoppers seek bold style with practicality. The keyword “chunky heels” gets 22,200 monthly searches per AMZScout Keyword Search tool, reflecting strong interest. Customers love the combination of height, modern design, and comfortable support that chunky heels provide, making them perfect for evenings out or professional events. With prices ranging from $70–$150, they are accessible enough to appeal to trend-conscious buyers while offering good profit margins for sellers.
10. Waterproof Boots
Waterproof boots are a must-have for buyers navigating rainy cities, snowy trails, or rugged outdoor adventures. Top models generate an estimated $104,636 in monthly revenue, according to AMZScout PRO AI, showing that practicality drives strong seasonal sales. Customers rave about their durability, grip, and comfortable fit, making them a reliable choice for both men’s and women’s markets.
The keyword “waterproof boots” garners 20,000 monthly searches per AMZScout Keyword Search tool, demonstrating steady interest year-round, making this a lucrative category for sellers.
11. Clogs & Mules
Clogs and mules have made a major comeback as buyers look for easy-to-wear shoes that still make a statement. Top models average 4.4 stars across 1,214 reviews, according to AMZScout PRO AI, reflecting strong customer satisfaction. Their slip-on design and comfortable fit make them ideal for casual wear or long hours on the job. The keyword “mules for men” sees 12,100 monthly searches per AMZScout Keyword Search tool, showing steady interest from style-conscious buyers.
12. Orthopedic & Supportive Shoes
Orthopedic and supportive shoes cater to buyers prioritizing foot health without sacrificing style. These shoes have a niche score of 7/10, per AMZScout PRO AI, indicating strong demand but moderate competition. Customers praise the comfortable cushioning, arch support, and durability, making them popular among both men and women with active lifestyles or special footcare needs.
The keyword “orthopedic shoes” garners 110,000 monthly searches per AMZScout Keyword Search tool, making this a promising niche for sellers focused on health-conscious footwear.
13. Skateboarding Shoes
Skateboarding shoes continue to be a hit among urban and sports enthusiasts. Monthly sales for popular models reach 1,000 units on average with a monthly revenue around $51,000, according to AMZScout PRO AI, showing solid performance in a competitive niche. Buyers love their grip, durability, and comfortable fit, which makes tricks and streetwear alike effortless.
14. Shoes for Nurses & Healthcare Workers
Shoes designed for nurses and healthcare professionals remain a high-demand category. They average 4.4 stars across 8,687 reviews, according to AMZScout PRO AI, reflecting strong customer trust. Features like slip-resistance, arch support, and comfortable all-day wear make these shoes essential for demanding work environments. Prices usually range from $60–$120, offering sellers steady sales potential.
15. Luxury Sneakers
Luxury sneakers remain a top choice for buyers seeking style, exclusivity, and status. Top models have a niche score of 8/10, per AMZScout PRO AI, indicating high interest but competitive sellers. Customers love the combination of premium materials, comfortable fit, and designer appeal, making them highly sought after.
The keyword “women's luxury sneakers” generates 2,400 monthly searches per AMZScout Keyword Search tool, reflecting strong interest in women’s collections especially.
How to Choose the Profitable Shoe Niche to Sell
Finding the right shoe niche can make or break your success as a seller. With so many options, from athletic to casual, women’s to men’s, and hiking to luxury sneakers, it’s crucial to identify niches that have strong demand but manageable competition. Luckily, there are tools and strategies that can simplify this process and give you a data-driven edge.
Using the AMZScout PRO AI Extension
If you’re looking for a faster, smarter way to analyze niche profitability, the AMZScout PRO AI Extension is a game-changer. This Chrome extension allows you to evaluate products and niches on Amazon efficiently, giving valuable insights with just a few clicks.
When you open the extension on Amazon, you’ll find key metrics in the upper right-hand portion of the dashboard:
Niche Score: This evaluates demand, competition, and potential profitability. A Niche Score of 7 or higher generally indicates a promising opportunity, according to AMZScout PRO AI.
Niche History: Displays sales trends over the past two years, helping you spot products with consistent performance rather than short-lived hype.
Number of sellers: Determines how many sellers are already in the niche. Less saturated niches often allow new sellers to gain traction faster.
Visibility Score: Indicates how many AMZScout users have discovered a niche. The lower the score, the better, since it means fewer users are competing in that space.
To use the extension, simply install it, enter a niche or keyword into Amazon’s search bar, and analyze the results. You’ll quickly see which categories have strong customer demand, profitable pricing ranges, and manageable competition - all the critical information for selling shoes successfully in 2025.
Other Ways to Discover Profitable Shoe Niches
While AMZScout PRO AI gives you a precise, data-driven view, there are other strategies to identify promising niches:
Google Trends: Track interest over time for keywords like ‘running shoes’, ‘hiking boots’, or ‘casual sneakers’. Seasonal spikes and long-term growth trends can reveal emerging opportunities.
Social Media Insights: Platforms like Instagram, TikTok, and Pinterest are excellent for spotting trending styles. Pay attention to viral fashion posts, unboxing videos, and hashtags related to women’s, men’s, or athletic shoes.
Bestseller Lists: Amazon’s bestseller lists and other marketplaces show what products are moving fast. Even browsing subcategories can uncover niche markets with high sales potential.
Customer Reviews & Forums: Reading reviews on Amazon or niche forums helps you understand unmet needs, complaints, and desired features, which is valuable for tailoring your product offering.
Keyword Research Tools: Tools like AMZScout’s Keyword Search tool can provide monthly search volume and competition levels for each keyword, helping you gauge interest before investing in inventory.
By combining these approaches, you can identify shoe niches that are not only trending, but also profitable, giving you a strong starting point to launch or expand your business.
Final Thoughts
Navigating the footwear market in 2025 can feel overwhelming, but focusing on the right niches and understanding customer demand makes all the difference. From hiking boots to luxury sneakers, the top-selling shoes highlighted in this guide showcase what buyers are looking for in terms of style, comfort, and practicality.
By paying attention to trends, seasonal demand, and customer preferences, sellers can identify opportunities that align with their goals. Tools like the AMZScout make researching niches, analyzing competition, and spotting profitable products faster and easier, giving you a clear advantage in a competitive market.