What You Can Sell to Make Money: 28 Product Ideas
Selling physical items online is a quick and straightforward way to earn extra cash. Even though this venture doesn't require special skills or knowledge like selling services or digital products, choosing the right product to sell isn’t always easy. Many new sellers find themselves asking, "What can I sell to make money?"
This article provides a guide on selecting a profitable product in addition to a list of popular categories containing items that sell well.
Table of contents
What You Can Sell to Make Money
With countless products available, selecting the right ones to sell can feel daunting. Your choice of product, platform, and business model can vary, each with its own unique benefits and challenges. Here’s a concise overview of the four main product types to consider:
Used goods: Reselling used items (like clothes or books) is a simple way to start out. You can sell personal items on social media or other platforms like Poshmark for quick cash. However, low prices also mean slim profit margins, and managing returns can be a hassle.
Homemade or handmade products: These kinds of products turn hobbies into profit, making them a perfect choice for creative types. Unique or eco-friendly items sell well on Etsy or eBay, but building a strong brand to attract customers takes time and marketing.
Private label items: Partner with a supplier to produce and sell products under your own brand. This model offers scalability and higher profit potential, but also demands a larger initial investment and time to establish brand recognition.
Other brands’ products: You can opt to resell wholesale or arbitraged products from other brands via Amazon or a Shopify store. This approach allows for quick market entry, but faces stiff competition and may also require brand permission.
Each product type presents its own pros and cons that can impact startup costs and the amount of time it takes to generate a profit. Your personal interests can guide your choice, but choosing a truly profitable product demands careful market analysis. In the next section, we’ll discuss how to identify high-profit-potential items.
How to Choose Profitable Products
If you want to make more money, you need to sell highly profitable products. In order to find these kinds of products, it’s essential to perform a thorough market analysis. Let’s explore how to conduct this type of analysis, using Amazon as an example.
Amazon is one of the largest and fastest growing e-commerce platforms, making it a valuable resource for understanding market trends. There are also various analytical tools available, such as AMZScout, designed to provide accurate data that helps sellers conduct product analysis effectively and easily.
Discover New Product Ideas
To help you generate a list of the best product ideas for your business, let's use the Product Database. Follow these steps:
1. Open the AMZScout Product Database. Start a free trial by entering your email address.
2. Apply filters to refine your search. Focus on the following criteria, as recommended by top sellers:
Price: Aim for a price range of $30-50 to ensure high margins.
Estimated Sales: Target at least 200 sales/month to ensure stable demand.
Rating: Avoid products with a rating lower than 4 to maintain positive reviews.
Number of Sellers on the listing: Limit to a maximum of 15 to avoid intense competition.
Weight: Opt for non-fragile and lightweight items (under 5 lbs) to save on shipping costs.
![How to use AMZScout Product Database for product research]( "AMZScout Product Database Filters")
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3. Get your results. Click "Find Products" to generate a list of items worth selling.
Amazon is a great, cost-effective platform for launching a business. It offers a huge customer base and you don’t need to build your own website. If you’re hoping to make thousands of dollars on Amazon, it's important to choose products that match your search criteria. This will ensure that you're starting from a strong base before you conduct further research and analysis.
In-Depth Product Analysis
Once you compile a list of potentially profitable ideas, it's crucial to verify each product individually to ensure that it can be genuinely profitable. With the AMZScout PRO AI Extension , you can check the profitability of any item from your list and make sure it aligns with your business goals.
To do this, follow these brief instructions:
1. Install the AMZScout PRO AI Extension.
2. Find products through the Amazon search bar. Enter the name of any product you found through the AMZScout Product Database.
3. Open the AMZScout PRO AI Extension. Click the AMZScout icon in the upper right-hand corner of the page.
4. Access the niche’s performance. In the upper right-hand corner of the open window, check:
Niche Score: This includes a text-based explanation of whether it's a good idea to start a business selling a product from this niche, based on an evaluation of a combination of sales analysis, competition, and demand.
![AMZScout PRO AI Niche Score]( "AMZScout PRO AI Niche Score")
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Niche History: This helps you analyze the niche’s performance over time to determine if sales trends are positive, stable, or negative, enabling you to assess demand and profitability.
5. Choose the most suitable business model for the item. Click “Product Score” next to any item of interest to see if it's better suited for private label or resale, along with the reasons.
Note: If a niche shows strong performance, sort products by “Estimated Revenue” to view the top earners.
6. Check the item’s performance. Click “Product History” under the item to analyze its trends and stability, focusing on:
Sales: Identify whether the trend is positive or negative.
Reviews: Check if review growth aligns with sales increases.
Pricing: Determine the price needed to stay competitive.
Note: You can review data for up to two years.
7. Calculate your potential profit. Click on the Profit Calculator under any item to ensure that factoring in all costs, the margin exceeds 15% to ensure the item's profitability.
8. Evaluate your ability to sell the product. Use the “AI Product Analysis” feature under the product to examine its pros and cons. This overview helps you determine whether potential risks can be addressed and whether the opportunities align with your business goals.
Tip for brand owners: If you're seeking ways to stand out and increase profitability, review the AI-generated improvement suggestions. Access “AI Product Improvement” through the “AI Product Analysis” to discover customized ideas for product enhancements and strategies to better position your product in the market.
9. Choose the top product for your store. To refine your selection, save the most promising items to your Favorites by clicking the heart icon next to each product. Then, open the Favorites menu in the top-left corner of the PRO AI Extension window and select “Product Comparison”. This feature provides a clear comparison of each product's strengths, making it easier to choose the best option for your store.
Sellers always need to analyze products to ensure they will be worth their time and effort. Fortunately, you can use the AMZScout toolkit, which helps you simplify this process, and provides accurate and immediate information.
Profitable Products to Sell Online
As is evidenced by product research, it's essential for a product to be considered profitable to meet the standards of high margins, demand, and lightweight construction. Here are seven examples of product categories that meet these criteria:
Home Accessories
Home accessories are always in demand thanks to their practicality and decorative appeal. They’re ideal for sellers looking to resell secondhand items, flip branded products, or create handmade goods.
According to AMZScout PRO AI, the home accessories niche shows strong sales growth. For instance, bathroom rugs are a top performer that generate about 90,000 monthly sales on Amazon, yielding roughly $1 million in revenue.
Used items: vintage vases, throw pillows, ceramic dishes, wall art, picture frames
Products for reselling: storage baskets, blankets, diy kits
Handmade products: soy wax candles, macramé wall hangings, crochet pillow covers
This category also offers flexible price points and easy shipping. Smaller items like candles and pillowcases are lightweight, while larger pieces can be bundled or sold locally to maximize profit.
Clothing and Accessories
Clothing and accessories remain one of the most profitable categories for online sellers thanks to their universal appeal and low shipping costs. They’re perfect for reselling your own gently used pieces, flipping branded items, or offering unique handmade designs.
In 2025, U.S. retail e-commerce revenue from fashion and accessories is projected to exceed $159 billion (Statista), showing strong demand across all genders and ages, especially among women.
Used items: designer handbags, branded sneakers, vintage t-shirts, leather belts, wallets
Products for reselling: trending athleisure, statement jewelry, baseball caps, tote bags
Handmade products: knitted scarves, beaded bracelets, custom-printed t-shirts, embroidered hats
With small sizes and lightweight shipping, clothing and accessories allow sellers to keep costs down while reaching a massive buyer base. Bundling multiple items can also help increase average order value.
Health and Beauty
Health and beauty products are a strong choice for sellers because they combine everyday demand with the potential for repeat customers. They’re ideal for reselling unused items from your own collection, sourcing popular branded goods, or creating small-batch handmade products.
These products often require regular replenishment, ensuring stable sales, and buyers in this category tend to be highly brand-loyal. The growing trend toward eco-friendly and organic options also helps niche products stand out.
Used items: unopened perfumes, sealed skincare sets, unused makeup palettes, hair styling tools
Products for reselling: premium face serums, organic face masks, aromatherapy oils, natural shampoos
Handmade products: cold-process soaps, herbal bath salts, lip balms
Health and beauty products are typically small and lightweight, which keeps shipping costs low. Pairing them into gift sets or seasonal bundles can also increase perceived value and profit margins.
Sports Goods
Sports goods are a reliable category for sellers, thanks to the rising global focus on fitness and active lifestyles. They’re perfect for selling gently used gear from your own collection, reselling popular branded products, or creating custom workout accessories.
With affordable sourcing opportunities and strong consumer interest, sports items often deliver healthy profit margins. Bundling them with complementary products, like healthy snacks or fitness trackers, can also boost sales. According to AMZScout PRO AI, fitness trackers earn a niche score of 7/10 on Amazon due to high sales, solid margins, and relatively low competition.
Used items: brand-name running shoes, yoga mats, resistance bands, sports jerseys
Products for reselling: fitness trackers, foam rollers, weightlifting gloves, hydration bottles
Handmade products: personalized gym towels, custom workout planners, small fabric resistance bands
Most sports goods are lightweight and easy to ship, and seasonal demand peaks around New Year’s resolutions and summer activities, offering multiple opportunities for sales spikes.
Children's Products
Children’s products are a consistently strong-selling category, as parents are always seeking quality clothing, toys, and care essentials for their kids. They’re ideal for reselling outgrown or unused items, flipping sought-after branded goods, or creating handmade, child-friendly products.
Demand in this category remains high, and wholesale costs are often much lower than retail prices, allowing for healthy margins. However, competition is fierce, so monitoring trends and updating your inventory regularly is key to staying competitive.
Used items: gently worn children’s clothing, high-quality strollers, educational toys, board books
Products for reselling: feeding sets, plush toys, activity mats, brand-name kids’ shoes
Handmade products: knitted baby blankets, personalized storybooks, wooden toys, custom bibs
Since many children’s products are lightweight, they’re inexpensive to ship. Selling in bundles, such as clothing sets or toy assortments, can also increase value and convenience for buyers.
Gift Sets
Gift sets are an excellent way to bundle multiple products together, boosting both perceived value and profit margins. They’re perfect for reselling curated collections, repackaging unused items you already own, or creating handmade themed sets for specific occasions.
With the right marketing strategy, gift sets can generate strong profits, especially before holidays, birthdays, or special events like proms. Seasonal sets (e.g., Christmas or Valentine’s Day) can sell out quickly, while year-round sets, like spa kits or coffee lover bundles, help maintain steady sales.
Used items: vintage tea sets, collectible perfume minis, gently used jewelry sets
Products for reselling: skincare kits, gourmet chocolate assortments, stationery sets, candle gift boxes
Handmade products: bath bomb collections, artisan coffee sampler packs, custom recipe kits, holiday décor bundles
Gift sets often ship in a single package, reducing costs, and their presentation can make a big difference, so attractive packaging and themed wrapping can increase buyer appeal and allow for higher pricing.
Tech Gadgets
Tech gadgets are a highly profitable category, thanks to consistently high demand and strong price points. They’re ideal for reselling unused electronics you own, flipping in-demand accessories, or crafting small custom tech add-ons.
The constant pace of technological innovation keeps buyers looking for the latest upgrades and accessories. However, selling items with batteries may require additional approval, and some gadgets may need a larger upfront investment before turning a profit.
Used items:
smartphones in good condition, wireless keyboards, portable speakers, refurbished tablets
Products for reselling:
phone cases, laptop stands, Bluetooth headphones, smartwatch bands
Handmade products:
custom device sleeves, personalized charging station organizers, 3D-printed gadget stands
Tech accessories are often small and lightweight, making them cheaper to ship than larger devices. Pairing gadgets with related accessories, such as a laptop with a stand and mouse, can also increase order value.
Conclusion
Selling products online may start off as a side hustle to help people earn extra money, but once your business becomes automated, it can transition into a passive source of income. To streamline your selling process and maximize scalability, utilize the AMZScout toolkit. This will enable you to discover ideas and pinpoint the best products that can generate consistent profits.
