How to Sell on Poshmark - A Step-by-Step Guide
Poshmark is known for its social shopping experience, where users can follow each other's closets, like items, leave comments, and negotiate prices. Selling on Poshmark can be a rewarding way to turn your beloved items into profits. But can you turn occasional sales on Poshmark into a stable and profitable business?
Table of contents
In this step-by-step guide, we'll explore how you can make money with Poshmark and maximize your selling potential.
What is Poshmark and How Does It Work?
Poshmark is a popular online marketplace where individuals can buy and sell new or used cheap and expensive products, like clothing, accessories, and other everyday items. It's a platform that allows people to set up virtual "closets" where they can sell their household and fashion items directly to other users.
Unlike traditional classified ad websites (like Craigslist), Poshmark provides a well-curated space specifically tailored to fashion enthusiasts and sellers. People can not only buy and sell clothing and accessories, but also build a brand, engage with customers, and drive sales. ECommerce sellers can explore new avenues for their businesses, showcase their products, and connect with a fashion-forward audience.
Here are the categories you can find on Poshmark:
Women
Men
Kids
Home
Electronics
Pets
Handbags
Shoes
Jewelry & Accessories
Makeup
Dresses
The various categories on Poshmark are intended to attract as many sellers and buyers interested in design and style as possible. It’s important for sellers to choose their own niche of products where they can sell in order to yield the maximum benefit for themselves.
How to Start Selling on Poshmark
Starting a business on Poshmark is fundamentally similar to selling on other marketplaces. To start selling on Poshmark, follow these steps:
1. Decide what to sell.
If you’re just clearing out used items, the process is fairly straightforward. But if you’re running a business, you’ll need to research in-demand products to boost your sales potential. For inspiration, explore Amazon—e-commerce’s leader—using tools like AMZScout to simplify the process. AMZScout’s AI-driven insights on market trends, sales estimates, and competition apply across various platforms, as trends are universal.
Here’s how to assess demand for niches and products using AMZScout PRO AI:
Open Amazon and search for a niche (e.g. nightgown). Focus on niches you’re passionate about, those with strong social media buzz (based on likes, views, or viral trends on TikTok/Instagram), or trending styles in physical stores.
Launch the AMZScout PRO AI Extension on the results page.
Check the average monthly sales and niche history to understand demand within the niche.
Review the sales history of individual products to see how well they perform on the market and if sales are stable.
By analyzing trends and best-selling products on Amazon, sellers can make informed decisions before they pay for any products to sell on Poshmark.
2. Sign up for an account on Poshmark.
Set up your seller profile, providing the necessary information and preferences. Make sure to fill out your profile with accurate information so you can build trust with potential buyers and establish your brand identity.
3. Launch your products.
Photograph your products: Take clear, well-lit photos of your items from multiple angles to showcase them attractively to potential buyers. Ensure that your photos represent the products you are selling accurately, and highlight their key features to entice customers to make a purchase.
Write a compelling title and description: Craft a descriptive title and detailed product description that highlights its key features, brand, size, condition, and any other unique selling points. Well-crafted titles and descriptions will help your listing stand out and provide potential buyers with essential information about your product. Focus on creating engaging content that accurately represents what you are selling.
Set your pricing strategy: Determine competitive yet profitable prices for your items based on their condition, brand, market value, and demand.
4. Start selling.
Engage with potential buyers, respond to inquiries promptly, and provide excellent customer service to establish a positive reputation and build a loyal customer base.
By following these steps, you can kickstart your journey as a seller on Poshmark and begin selling your items to a wide audience of buyers.
What Can You Sell on Poshmark?
On Poshmark, you can sell products from various categories, like electronics or beauty. While sales numbers depend on factors like brands, promotions, and other factors, five niches consistently stand out:
Clutches
Bags, especially those from top brands, rank among Poshmark’s top sellers, as buyers chase prestige at budget-friendly prices. Among bag types, clutches stand out as top sellers due to their versatility. They’re perfect for casual outings or evening events while offering a chic, compact option that’s always in demand.
According to AMZScout PRO AI, monthly sales on Amazon for these products exceed 1,000 units, generating nearly $25,000 in monthly revenue.
Cell Phones
Cell phones sell well thanks to ongoing technology trends, keeping demand strong as new models continue to roll out. Selling these products offers high profits due to their elevated price points. This makes them a smart choice for sellers who can tap into buyers’ desire for the latest gadgets at competitive prices.
Pet Clothing
Pet owners adore their animals and many are willing to splurge on quality, making pet clothing a lucrative niche. By targeting specific breeds or types of animals, you can stand out, reduce competition, and offer a tailored product. These items are also easy to promote since so many people are naturally drawn to animal-related content, boosting engagement.
AMZScout PRO AI rates this niche at a 7/10, based on the combination of competition, demand, and profits, with potential for $47,000 in monthly revenue on Amazon.
Cookware
Cookware products (even used items) are always in demand, thanks to their lasting value. Pieces from well-known brands or unique collaborations between fashion designers and cookware manufacturers sell especially well. Buyers love the blend of style and practicality, making these items both functional and trendy.
Kids’ Jackets & Coats
Kids’ fashion is on the rise, and parents tend to buy these items frequently— even used ones—since kids outgrow them quickly. Jackets and coats sell especially well because they’re essential for seasonal weather changes, offering durability and practicality that parents prioritize. This creates a high-turnover category with wide appeal.
According to AMZScout PRO AI, products from this category garner 4,541 sales/month on Amazon, generating over $100,000 in revenue, although competition can be tough based on the niche assessment.
Trends shift, so it’s important to check demand regularly to stay ahead. Keeping an eye on what’s hot ensures that you’re stocking the right items at the right time. This proactive approach can maximize your sales and keep your Poshmark closet thriving.
FAQs & Tips
In addition to potential challenges that may come with using an unfamiliar platform, beginners often have other questions. Let's consider some of them.
How much does it cost to sell on Poshmark?
When selling on Poshmark, each commission is applied based on the sale price. For sales under $15, Poshmark charges a flat fee of $2.95, and for sales of $15 or more, it’s a 20% commission. Every time a purchase is made, Poshmark deducts the commission from your earnings and provides a prepaid shipping label for you to ship the item.
How long does it take to sell on Poshmark?
On average, making a sale on Poshmark can take anywhere from a few days to a few weeks. Popular items with quality photos and attractive prices tend to sell faster, though timing varies by category. For instance, jewelry items sell the quickest every 1.8 hours, while skirt purchases occur every 70 hours on average per item.
How can you make fast sales on Poshmark?
To help your sales pick up on Poshmark, think about offering discounts to appeal to budget-conscious buyers, while still considering profitability. Eye-catching photos and clever keywords can make your listings pop. Joining Poshmark parties can also give your items a nice boost in visibility.
Is selling on Poshmark worth it?
Selling on Poshmark can be a worthy venture, depending on your goals and how well the platform fits your approach. If you’re just looking to offload unwanted items, you’ll most likely enjoy earning some extra cash with minimal hassle. However, if you’re building a serious business, you need to weigh key factors like competition, profit margins, and demand. Poshmark’s high fees and strict rules can also eat into your profits, so it’s important to make sure this model fits your goals.
Alternatives to Poshmark
If you're looking to expand your selling capabilities and sell in larger volumes, or you just want to explore different options beyond Poshmark, consider alternative platforms. Below are the most popular options that have proven to be platforms where you can successfully build an eСommerce business.
Amazon: Amazon is a powerhouse in the eСommerce industry, offering a vast customer base and robust infrastructure for sellers. It provides a wide range of products, easy-to-use seller tools, and access to millions of potential customers worldwide. In order to start selling on Amazon, all you need to do is create an account and add your products. This platform is ideal for anyone interested in selling their own brand of products. With Fulfillment by Amazon (FBA) services, sellers can benefit from Amazon's efficient logistics and customer service.
Shopify: Shopify is a popular eСommerce platform that allows users to set up their own online stores quickly and easily. Shopify is designed to allow sellers to create online stores swiftly and easily. It's perfect for dropshipping businesses, and requires you to build a website. Shopify also l offers customizable themes, secure payment methods, and various apps and integrations to enhance the selling experience.
eBay: eBay is a well-established online marketplace that caters to both new and used items, offering a wide variety of products to a global audience. With auction-style listings and Buy It Now options, sellers on eBay have the flexibility to choose how they want to sell their products. eBay's feedback system and buyer protection policies help maintain trust between buyers and sellers.
These platforms provide diverse opportunities for eСommerce sellers to reach a broad audience, facilitate sales, and grow their businesses effectively. Choose the platform that aligns best with your business model and goals to kickstart your online business successfully.
Conclusion
As you wrap up your journey through this step-by-step guide for selling on Poshmark, remember that success on this platform lies in your ability to curate, engage, and optimize your listings effectively. By creating compelling listings, leveraging market trends, and engaging with the vibrant Poshmark community, you can enhance your selling experience and maximize your earning potential.
Whether you're a seasoned seller or just starting out, Poshmark offers a unique opportunity to showcase your fashion items and connect with a diverse audience of buyers. With dedication, creativity, and a solid strategy in place, you have all the tools you need to thrive in the world of Poshmark selling.
