50+ Top Selling Items on eBay
If you’re looking to start an eCommerce business then eBay is a great place to sell your products. It’s the second-largest online marketplace and receives 1.7 billion visits per month from around the world, including the USA, UK, and Australia. So, you’ll have plenty of customers.
But what exactly should you sell on eBay?
In this guide, we’ll highlight the best-selling items on eBay. We’ll also show you how to spot trends, giving you more ideas for what to sell. Finally, we’ll give you some tips to help you find the most profitable products.
Top Products & Categories on eBay
Let's begin by identifying the most popular categories and listing the most sold items on eBay. Here are over 50 product ideas to elevate your business:
Electronics
According to 2024 data, electronics held their ground as one of eBay’s most powerful categories, accounting for 16% of all items sold across the platform. Shoppers gravitated toward refurbished gadgets, smartwatches, drones, and VR headsets, drawn by their affordability and the appeal of more eco-conscious consumption.
The surge in demand reflected not just a love for tech, but a growing awareness around sustainability and value. Mobile-first buyers dominated the scene last year, underscoring the importance of optimized, mobile-friendly listings for sellers looking to stay competitive in an increasingly fast-paced marketplace.
Wireless headphones
Cameras
Tablets
Smartwatches
Smartphones
Home & Garden Products
Fueled by a surge in home improvement projects, eBay’s Home & Garden category has seen strong growth, with sellers offering everything from vintage décor to trending kitchen gadgets. Seasonal demand plays a big role - garden tools, for example, spike in popularity every spring and summer. Looking ahead, the global home gardening market is expected to reach USD 26.47 billion by 2034, driven by rising urbanization and the growing appeal of innovative solutions like vertical gardens and indoor systems.
Insulated water bottles
Mosquito repellents
Handheld fans
Air conditioners
Coffee makers
Due to eBay's various selling formats, including auctions, obtaining comprehensive data on what sells best on eBay is challenging. Instead, we’ll examine Amazon, the largest marketplace reflecting common selling trends. Let's explore potential earnings from one of the products listed above.
According to the AMZScout PRO AI extension, handheld fans niche achieve 9,383 sales/month on Amazon, generating nearly $134,000 in revenue on average.
Health & Beauty
Health & Beauty is one of eBay’s most in-demand categories, accounting for approximately 9% of all products sold as of 2024. Skincare, haircare, and cosmetics lead the way, with shoppers constantly on the hunt for both current favorites and long-lost gems. Sellers who can source new, sealed products at discounted prices, or even vintage beauty finds, are well-positioned for steady sales.
Body oils
Sets of patches
Face cleansers
Sunscreen lotions
Razor sets
Clothing & Shoes
Fashion remains one of eBay’s most dynamic categories. In March 2024, global sales of clothing, shoes, and accessories labeled 'thrifted' on eBay skyrocketed, soaring over 400% compared to the same month in 2023. High-demand items like brand-name shoes, designer handbags, vintage clothing, and statement jackets tend to move quickly. Many successful sellers carve out their niche by focusing on specific segments, think limited-edition sneakers or throwback sportswear that taps into nostalgia. With the right eye for style and trends, this category offers huge potential for turnover and profit.
Swimwear
Water shoes
Clogs
T-shirt sets
Shorts
Accessories
Accessories are an easy way to enhance one's look. Sellers can capitalize on personalization trends and handmade items, offering unique products that stand out. The global accessories market is expected to generate $702.19 billion in revenue by 2025, with watches and jewelry leading the way, projected to account for $500.78 billion of that total.
Additionally, these products are usually inexpensive to source, allowing for significant markups and higher profits.
Handbags
Sunglasses
Hair bows
Men bracelets
Hats
According to the AMZScout PRO AI extension, women's sunglasses sell 3,878 units/month on Amazon, resulting in $73,408 in revenue on average.
Sporting Goods
The global sporting goods and equipment market continues its steady rise, growing from USD 680.96 billion in 2024 to USD 724.14 billion in 2025. This upward momentum shows no signs of slowing, with the market projected to reach an impressive USD 991.95 billion by 2030, driven by increasing consumer interest in fitness, outdoor activities, and wellness-focused lifestyles.
From home gym equipment to hiking gear and branded sports apparel, buyers are eager to invest in both performance and lifestyle pieces. Sellers who can source unique or limited-edition items (whether it's a rare pair of running shoes or vintage team gear) have a strong edge in this competitive market. It’s a category where quality, condition, and brand recognition truly matter.
Cooling towels
Foam rollers
Workout bands
Swimming goggles
Yoga mats
Car Parts & Accessories
The global car accessories market was valued at USD 513.8 billion in 2023 and is expected to nearly double, reaching USD 1,006.7 billion by 2033. This growth is largely driven by the expanding global vehicle fleet—powered by rising disposable incomes, rapid urbanization, and a steady increase in automobile sales. As more people invest in personal vehicles, the demand for customization, convenience, and tech-driven accessories continues to climb.
Car phone mounts
Mats for cars
Car vacuum cleaners
Car LED makeup mirrors
Emergency car kits
According to the AMZScout PRO AI extension, car phone mounts get 11,530 sales/month on Amazon, resulting in nearly $224,000 in revenue on average.
Jewelry & Watches
By 2025, around 67% of sales in the global Watches & Jewelry market are expected to come from non-luxury items, a major opportunity for eBay sellers. With buyers increasingly seeking stylish yet affordable accessories, sellers can tap into strong demand by offering quality, on-trend pieces at accessible price points.
Jewelry organizers
Jewelry cleaners
Watch straps
Watch cases
Watch band charms
Pet Supplies
Annual household spending on pets is projected to hit $1,445 per animal by 2026 and climb to $1,733 by 2030. This surge reflects a broader trend: total industry spending is expected to more than double, rising 113% to $261 billion by 2030, up from $122 billion in 2019. For eBay sellers, this growth presents a major opportunity to meet rising demand for pet products, from everyday essentials to premium accessories that reflect how deeply consumers value their furry companions.
Dental treats
Joint supplements
Chew toys
Dog sofa beds
Nail trimmers
Collectibles
From vintage action figures to rare coins and coveted trading cards, eBay’s collectibles market has seen a massive surge. Fueled by nostalgia and a renewed interest in memorabilia, this category continues to attract passionate buyers. This year, the Collectibles category was the biggest driver of gross merchandise value (GMV) growth, with trading cards fueling the momentum, marking their ninth consecutive quarter of increased sales on eBay.
The real opportunity lies in sourcing rare or limited-edition items that spark excitement and, ideally, bidding wars. For sellers, it’s all about knowing what collectors are hunting for and timing listings just right.
Figures
Cards
Dolls
Coins
Books
Handcraft
The global handicraft market is poised for impressive growth, fueled by rising consumer demand for sustainable, unique, and locally sourced handmade products. Projected to reach USD 427.71 billion by 2025 - and more than double to USD 1,160.83 billion by 2035 at a 10.5% CAGR - this trend highlights the growing importance of artisanal goods in the global economy. For eBay sellers, this presents a prime opportunity to connect with buyers seeking authentic, handcrafted items that stand out from mass-produced alternatives.
Handmade candles
Handmade earrings
Knitted wool toys
Handcrafted organic oil
Nasal inhaler aromatherapy sticks
According to the AMZScout PRO AI extension, handcraft organic oil achieves monthly sales of 2,794 units on Amazon, generating $15,366 in revenue on average.
Each category has its bestsellers, so conducting market research is essential to identify them. Additionally, a careful product analysis helps ensure the item is a good fit for your store. In the next section, let's explore the top three methods to identify the best things to sell on eBay for your business.
How to Find the Best Products to Sell
With so many categories and products on eBay, starting an e-commerce business can feel overwhelming for newcomers. Many eBay sellers turn to Amazon for inspiration because it has a larger customer base and provides real-time insights into what people are actively buying. Since consumer demand tends to overlap between platforms, analyzing Amazon’s data can help you identify profitable opportunities for eBay as well.
Step 1: Finding Product Ideas
To streamline your product research, we’ll use the AMZScout Product Database—a powerful tool with a database with over 600 million products. Renowned for its user-friendly interface, AMZScout simplifies the process of identifying profitable product ideas, making it ideal for both new and experienced sellers.
Here’s how to use it:
1. Go to the AMZScout Product Database. Enter your email address to start a free trial.
2. Use the search filters to narrow down your criteria. There are 16 filters available to help you identify profitable products. For instance, you might select the Patio, Lawn & Garden category and set a minimum threshold of 1,000+ monthly sales to confirm strong demand and profitability.
3. Click Find Products to see your results. Make a list of the items you’re most interested in. You can add any product that fits your criteria from your selected filters to a separate list for later review.
This approach led us to identify the "5 Tier Indoor Metal Flower Shelf" as a top choice, with an estimated 6,000+ monthly sales and approximately $197,000 in revenue.
Note: Keep in mind that this data reflects the market at the time of writing and may fluctuate.
Despite the AMZScout Product Database being geared specifically toward Amazon, this information is also effective for any e-commerce platform. Typically, when a product has potential on one website, it can be just as effective on others.
Once you narrow down your search, you need to check whether there is demand for the product and determine whether it will be profitable to sell.
Step 2: Evaluating Product Demand
After identifying a promising idea, your next step is to evaluate its viability and alignment with your business model and goals. Assessing product demand and profitability on eBay can be challenging due to varied sales formats (like auctions) and the lack of specialized available tools that provide sales data. Instead, we’ll use the AMZScout PRO AI Extension, which is designed for Amazon but also mirrors global shopping trends.
Here’s how to utilize this tool effectively to research and validate your ideas:
1. Install the AMZScout PRO AI Extension. Click the Add to Chrome button on the extension's page. You'll see the icon for the PRO AI Extension in the upper right-hand corner.
2. Start your Amazon search. Search for the product you identified in the Product Database (such as the 5 Tier Indoor Metal Flower Shelf). Open the product page that corresponds to that item and then click the extension bar to open the PRO AI Extension dashboard.
3. Examine the product's historical performance. Go to the Product History section under the product to view a graph of sales trends, reviews, and pricing history. Focus on steady sales patterns, which indicate consistent demand and profitability.
This will enable you to identify popular and profitable products on Amazon and apply these insights to eBay. Now, let’s dive into assessing these products on eBay.
Step 3: Assessing Products on eBay
Now that we have a profitable product idea, let’s see how it performs on eBay. Search for ‘5 Tier Indoor Metal Flower Shelf’ on eBay and open a product page
Review the following criteria:
Demand: Look for the "People want this" line, showing how many shoppers are watching the product.
Sales: Check "This one's trending" to see the number of units sold (181 pieces already sold).
Reviews: Filter by positive/negative to assess customer satisfaction (38 positive, 5 neutral, 0 negative).
This will help you evaluate the product's performance and demand on eBay. By checking these criteria, you can make an informed decision about whether this product is worth pursuing for your business.
Step 4: Calculating Product Profitability
It’s also important to confirm the product's profitability before moving forward with selling it on eBay. Follow this step-by-step guide on how to assess the product's potential profitability on eBay:
1. Check supplier prices. Alibaba offers a wide range of products, so review the prices there. Pay attention to the MOQ (Minimum Order Quantity), as the price can vary significantly depending on how many you order.
2. Check eBay prices. We can see that this item is selling for around $54 on eBay.
3. Account for costs. Factor in eBay fees, shipping, and other expenses. You can use eBay's free fee calculator to estimate these costs.
4. Calculate your profit. In this case, the profit margin exceeds 20%, meaning that there’s potential for future business growth.
By following these steps, you can determine a product's potential profit and decide whether to pursue this opportunity. This process helps to ensure that you're making informed decisions, which maximizes your chances of success in the eBay marketplace.
FAQs
How to identify eBay best sellers?
To identify best-selling products, leverage analytical tools that are suitable for both eBay and Amazon, as these platforms often share market trends. Also, you can filter trending items on eBay to determine current demand within each category. Additionally, you can check eBay reports for insights on popular items, but verify data, as it may be outdated.
What is the most sold thing on eBay?
In 2024, one of the top-selling eBay items in the USA has been the neck fan. eBay doesn't specifically identify the top-selling single item, as many items are available as single pieces and the sales statistics may not always be fully representative. It's important to note that the demand data can vary by country due to regional preferences and trends.
What's trending on eBay now?
Some products experience fluctuating demand due to seasonality or trends, while others, like the categories mentioned, maintain consistently high demand on eBay. It's essential to individually review each category to identify what sells the most within them. Utilize eBay's trending product lists to discover the most in-demand items and gain valuable insights into market trends.
What you can’t sell on eBay?
On eBay, you cannot sell items that violate laws (including the regional ones) or infringe on intellectual property rights (e.g., counterfeit items). Certain categories are prohibited outright (e.g., adults-only items), while others, like alcohol, may require additional licenses to sell. You can find the complete list of prohibited and restricted items on the eBay website. Rules vary by category, so check each one separately.
Conclusion
eBay offers sellers numerous opportunities to earn money due to its extensive customer base and diverse selling formats. However, business success heavily relies on the product range. To streamline your research and make data-driven decisions on selecting the right product, use AMZScout analytical tools and Sellerhook services.
