50+ Top Selling Items on eBay
If you’re looking to start an eCommerce business then eBay is a great place to sell your products. It’s the second-largest online marketplace and receives 1.7 billion visits per month from around the world, including the USA, UK, and Australia. So, you’ll have plenty of customers.
But what exactly should you sell on eBay?
In this guide, we’ll highlight the best-selling items on eBay. We’ll also show you how to spot trends, giving you more ideas for what to sell. Finally, we’ll give you some tips to help you find the most profitable products.
Top Products & Categories on eBay
Let's begin by identifying the most popular categories and listing the most sold items on eBay. Here are over 50 product ideas to elevate your business:
Electronics
Consumers constantly seek the latest gadgets and their accessories, driven by rapid technological advancements. The higher prices of electronic products often result in higher profit margins, making this category particularly lucrative for sellers. Additionally, meeting customers' quality expectations can lead to repeat purchases and help build a loyal customer base.
Wireless headphones
Cameras
Tablets
Smartwatches
Smartphones
Home Products
People consistently seek to enhance their home decor and comfort, leading to substantial investments in home products. Statistics indicate that this category accounts for nearly half of eBay's revenue. With numerous suppliers available, you can secure favorable terms and profit from the difference between purchase and selling prices.
Insulated water bottles
Mosquito repellents
Handheld fans
Air conditioners
Coffee makers
Due to eBay's various selling formats, including auctions, obtaining comprehensive data on what sells best on eBay is challenging. Instead, we’ll examine Amazon, the largest marketplace reflecting common selling trends. Let's explore potential earnings from one of the products listed above.
According to the AMZScout PRO AI extension, handheld fans niche achieve 9,383 sales/month on Amazon, generating nearly $134,000 in revenue on average.
Garden Products
For many people, gardening is both a hobby and an outdoor activity, leading them to invest significantly in their interests and well-being. Sellers can capitalize on this interest, especially during peak gardening seasons when demand is particularly high. In 2025, the sales forecast for this category is projected to reach around $31 billion.
Electric shovels
Rakes
Birds fountains
Solar panels
Lawn mowers
Health & Beauty
The growing trend for wellness has led to increased demand for health and beauty products, making it a lucrative niche for sellers. Purchasing in bulk allows for significant discounts, enabling sellers to apply a markup when selling. Additionally, sellers can offer eco-friendly or handmade products, catering to the preferences of environmentally conscious consumers.
Body oils
Sets of patches
Face cleansers
Sunscreen lotions
Razor sets
Clothing & Shoes
The clothing category is one of the top sellers on eBay as people often look for lucrative deals on branded clothing. Since these are everyday essentials, there is constant demand. Additionally, as trends change, people frequently update their wardrobes. These items are typically lightweight, which helps save on shipping costs.
Swimwear
Water shoes
Clogs
T-shirt sets
Shorts
Accessories
Accessories are an easy way to enhance one's look. Sellers can capitalize on personalization trends and handmade items, offering unique products that stand out. Additionally, these products are usually inexpensive to source, allowing for significant markups and higher profits.
Handbags
Sunglasses
Hair bows
Men bracelets
Hats
According to the AMZScout PRO AI extension, women's sunglasses sell 3,878 units/month on Amazon, resulting in $73,408 in revenue on average.
Sporting Goods
In the next five years, sales of sports equipment are forecasted to grow by up to 6%, reflecting the trend towards a healthy lifestyle. To stand out from the competition, consider offering unique designs or enhanced features. To achieve this, it's essential to monitor customer reviews and partner with a reliable supplier.
Cooling towels
Foam rollers
Workout bands
Swimming goggles
Yoga mats
Car Parts & Accessories
Car owners require replacement parts to keep their vehicles operational. Additionally, there is a trend towards personalizing cars with accessories such as rims. As automotive technologies advance, there is also a growing demand for advanced components to enhance vehicle performance and efficiency.
Car phone mounts
Mats for cars
Car vacuum cleaners
Car LED makeup mirrors
Emergency car kits
According to the AMZScout PRO AI extension, car phone mounts get 11,530 sales/month on Amazon, resulting in nearly $224,000 in revenue on average.
Jewelry & Watches
Jewelry and watches present sellers with high-profit margins, driven by both high sales volumes in fashion segments and high prices in precious jewelry. Additionally, there's a rising demand for accessories associated with these items. However, sellers must provide the necessary documentation to authenticate precious items.
Jewelry organizers
Jewelry cleaners
Watch straps
Watch cases
Watch band charms
Pet Supplies
Pet owners invest heavily in their pets, frequently opting for premium products that enhance their companions' well-being. Pets often develop preferences for specific brands, turning their owners into loyal customers of high-quality products that cater to their pets' needs. Sellers can profit by sourcing such products and accessories relatively inexpensively.
Dental treats
Joint supplements
Chew toys
Dog sofa beds
Nail trimmers
Collectibles
Collectibles are among the top-selling categories on eBay, driven by the desire for unique and rare pieces. Many customers view collectibles as potential investments. eBay's auction format provides sellers with an opportunity to maximize their earnings through competitive bidding. However, sellers should carefully check the laws regarding the export of collectible items when selling internationally.
Figures
Cards
Dolls
Coins
Books
Handcraft
There is a growing demand for unique and eco-friendly products. There is a wide array of products you can offer to customers. Crafting these items yourself can help reduce sourcing costs. However, it's crucial to ensure careful packaging of fragile products to preserve their quality during shipping.
Handmade candles
Handmade earrings
Knitted wool toys
Handcraft organic oil
Nasal inhaler aromatherapy sticks
According to the AMZScout PRO AI extension, handcraft organic oil achieves monthly sales of 2,794 units on Amazon, generating $15,366 in revenue on average.
Each category has its bestsellers, so conducting market research is essential to identify them. Additionally, a careful product analysis helps ensure the item is a good fit for your store. In the next section, let's explore the top three methods to identify the best things to sell on eBay for your business.
How to Find the Best Products to Sell
With so many categories and products on eBay, starting an e-commerce business can feel overwhelming for newcomers. Many eBay sellers turn to Amazon for inspiration because it has a larger customer base and provides real-time insights into what people are actively buying. Since consumer demand tends to overlap between platforms, analyzing Amazon’s data can help you identify profitable opportunities for eBay as well.
Step 1: Finding Product Ideas
To streamline your product research, we’ll use the AMZScout Product Database—a powerful tool with a database with over 600 million products. Renowned for its user-friendly interface, AMZScout simplifies the process of identifying profitable product ideas, making it ideal for both new and experienced sellers.
Here’s how to use it:
1. Go to the AMZScout Product Database. Enter your email address to start a free trial.
2. Use the search filters to narrow down your criteria. There are 16 filters available to help you identify profitable products. For instance, you might select the Patio, Lawn & Garden category and set a minimum threshold of 1,000+ monthly sales to confirm strong demand and profitability.
3. Click Find Products to see your results. Make a list of the items you’re most interested in. You can add any product that fits your criteria from your selected filters to a separate list for later review.
This approach led us to identify the "5 Tier Indoor Metal Flower Shelf" as a top choice, with an estimated 6,000+ monthly sales and approximately $197,000 in revenue.
Note: Keep in mind that this data reflects the market at the time of writing and may fluctuate.
Despite the AMZScout Product Database being geared specifically toward Amazon, this information is also effective for any e-commerce platform. Typically, when a product has potential on one website, it can be just as effective on others.
Once you narrow down your search, you need to check whether there is demand for the product and determine whether it will be profitable to sell.
Step 2: Evaluating Product Demand
After identifying a promising idea, your next step is to evaluate its viability and alignment with your business model and goals. Assessing product demand and profitability on eBay can be challenging due to varied sales formats (like auctions) and the lack of specialized available tools that provide sales data. Instead, we’ll use the AMZScout PRO AI Extension, which is designed for Amazon but also mirrors global shopping trends.
Here’s how to utilize this tool effectively to research and validate your ideas:
1. Install the AMZScout PRO AI Extension. Click the Add to Chrome button on the extension's page. You'll see the icon for the PRO AI Extension in the upper right-hand corner.
2. Start your Amazon search. Search for the product you identified in the Product Database (such as the 5 Tier Indoor Metal Flower Shelf). Open the product page that corresponds to that item and then click the extension bar to open the PRO AI Extension dashboard.
3. Examine the product's historical performance. Go to the Product History section under the product to view a graph of sales trends, reviews, and pricing history. Focus on steady sales patterns, which indicate consistent demand and profitability.
This will enable you to identify popular and profitable products on Amazon and apply these insights to eBay. Now, let’s dive into assessing these products on eBay.
Step 3: Assessing Products on eBay
Now that we have a profitable product idea, let’s see how it performs on eBay. Search for ‘5 Tier Indoor Metal Flower Shelf’ on eBay and open a product page
Review the following criteria:
Demand: Look for the "People want this" line, showing how many shoppers are watching the product.
Sales: Check "This one's trending" to see the number of units sold (181 pieces already sold).
Reviews: Filter by positive/negative to assess customer satisfaction (38 positive, 5 neutral, 0 negative).
This will help you evaluate the product's performance and demand on eBay. By checking these criteria, you can make an informed decision about whether this product is worth pursuing for your business.
Step 4: Calculating Product Profitability
It’s also important to confirm the product's profitability before moving forward with selling it on eBay. Follow this step-by-step guide on how to assess the product's potential profitability on eBay:
1. Check supplier prices. Alibaba offers a wide range of products, so review the prices there. Pay attention to the MOQ (Minimum Order Quantity), as the price can vary significantly depending on how many you order.
2. Check eBay prices. We can see that this item is selling for around $54 on eBay.
3. Account for costs. Factor in eBay fees, shipping, and other expenses. You can use eBay's free fee calculator to estimate these costs.
4. Calculate your profit. In this case, the profit margin exceeds 20%, meaning that there’s potential for future business growth.
By following these steps, you can determine a product's potential profit and decide whether to pursue this opportunity. This process helps to ensure that you're making informed decisions, which maximizes your chances of success in the eBay marketplace.
FAQs
How to identify eBay best sellers?
To identify best-selling products, leverage analytical tools that are suitable for both eBay and Amazon, as these platforms often share market trends. Also, you can filter trending items on eBay to determine current demand within each category. Additionally, you can check eBay reports for insights on popular items, but verify data, as it may be outdated.
What is the most sold thing on eBay?
In 2024, one of the top-selling eBay items in the USA has been the neck fan. eBay doesn't specifically identify the top-selling single item, as many items are available as single pieces and the sales statistics may not always be fully representative. It's important to note that the demand data can vary by country due to regional preferences and trends.
What's trending on eBay now?
Some products experience fluctuating demand due to seasonality or trends, while others, like the categories mentioned, maintain consistently high demand on eBay. It's essential to individually review each category to identify what sells the most within them. Utilize eBay's trending product lists to discover the most in-demand items and gain valuable insights into market trends.
What you can’t sell on eBay?
On eBay, you cannot sell items that violate laws (including the regional ones) or infringe on intellectual property rights (e.g., counterfeit items). Certain categories are prohibited outright (e.g., adults-only items), while others, like alcohol, may require additional licenses to sell. You can find the complete list of prohibited and restricted items on the eBay website. Rules vary by category, so check each one separately.
Conclusion
eBay offers sellers numerous opportunities to earn money due to its extensive customer base and diverse selling formats. However, business success heavily relies on the product range. To streamline your research and make data-driven decisions on selecting the right product, use AMZScout analytical tools and Sellerhook services.
