Best AI Image Generators for Creating Professional Product Photos
Artificial intelligence has made significant progress toward revolutionizing various industries. The advancements of AI can also be utilized in e-commerce. For online stores, AI can generate or enhance product images with minimal human input, making it a cost-effective solution.
In this article, we'll explore the best AI image generators and examine how AI can help to streamline your business processes.
Table of contents
Why Product Photos Are Important for Your Online Store
With nearly two-thirds of the global population being visual learners, it's no wonder that images play a crucial role in the success of online businesses. Whether you sell on your own website or on online marketplaces, appealing images are essential. Here are a few reasons why product images are so important:
Reduce return rates: By displaying product details clearly and providing multiple context-use examples, customers can better determine if an item meets their needs. This helps to minimize returns and refunds.
Increase sales: Attractive pictures appeal to the emotions of customers, motivating them to buy more. Additionally, if you sell products on Amazon, using quality images is crucial. Its search algorithm prioritizes product pages with optimized pictures, ensuring higher visibility. AI-generated images can help your listing capture customer attention, stand out from competitors, and drive sales for your store.
Build trust and confidence: Clear photos convey trustworthiness and reliability. They demonstrate that you care about the quality of your products and the shopping experience of your customers. As the saying goes, “You never get a second chance to make a good first impression.”
Since online buyers can't physically touch your products, it's crucial to provide excellent images. In the past, when it came to photo edits, sellers had to rely on professionals, but now AI photo generators can handle these tasks, saving time and money. Let's delve into this further in the next section.
How Can Sellers Use AI Image Generators?
There are many online editors with various functions, offering numerous ways AI can help online sellers. The main features include:
Editing background: You can modify the background of an image easily to make the product stand out or fit a specific theme. In the case of e-commerce, Amazon requires a white background for its products.
Improve image quality: Use AI to enhance the resolution and clarity of product images, making them more appealing to customers. This is essential for enabling zoom functionality on product images.
Generate images from text and vice versa: Create images based on textual descriptions, or generate text descriptions from images, saving time and money on professional design services.
Change the color of items: Quickly change the color or pattern of products available in multiple variations, eliminating the need to create separate photos for each product design.
Add images of clothing on models: Virtually "dress" a model with clothing that was originally photographed on a mannequin, providing a more realistic view of the product.
With AI technology, sellers no longer need to invest in expensive photography equipment or editing services. However, keep in mind that these tools cannot generate suitable images from scratch; you still need to provide a product photo. Fortunately, this process is now simplified, as you can easily photograph your products with a smartphone or use supplier-provided images. AI can then change the background or edit the photo to achieve a professional look, ultimately saving time and money.
Sellers might find themselves overwhelmed by the multitude of available AI tools. Let's narrow them down and explore the top five options.
Top Five Product Image Generators and Editors
Based on technical functions and customer reviews, we've identified five AI-powered tools to help you optimize pictures for your store. Please note that this information is current at the time of this article, and may change over time. Let's take a look at these tools:
Claid.AI
Claid.AI is a full-featured AI product photography suite that helps e-commerce sellers create high-quality product images effortlessly. As of 2025, Claid.AI has processed over 100 million user-generated photos for some of the biggest U.S. companies, reflecting its widespread adoption and trust among major brands. Its distinctive features include:
Background Removal & Replacement: Claid.AI allows precise removal of backgrounds and seamless replacement with studio-quality or custom scenes. This ensures products stand out and are ready for any marketplace.
Lighting & Shadow Enhancement: The platform automatically adjusts lighting and adds realistic shadows, giving images a polished, professional look without requiring manual editing skills.
High-Volume Automation: Claid.AI is designed for bulk processing, making it ideal for sellers handling hundreds or thousands of product images at a time.
AI Model Integration: Claid.AI supports generating fashion and product mockups with AI-generated models or props, useful for clothing, accessories, or lifestyle shots.
Claid.AI offers subscription plans starting at $49/month, with higher-tier plans supporting bulk processing and API access. There is a free trial to test features, but advanced options require paid access.
Flair. AI
Flair.AI is a drag-and-drop AI editor for creating professional e-commerce product images in seconds. It has grown to over 2 million users and secured $5 million in funding, indicating strong market adoption and investor confidence. The editor’s distinctive features include:
Drag-and-Drop Scene Creation: Users can stage products digitally with AI-generated props and backgrounds, making complex photoshoots simple and fast.
AI-Powered Editing Tools: Flair.AI automatically optimizes lighting, colors, and shadows while allowing manual tweaks to perfect images.
Video & Animation Options: Beyond still images, Flair.AI allows creation of short, animated product visuals, ideal for social media marketing.
Custom AI Models: Businesses can train AI models for unique product types or even human models, creating tailored images for brand identity.
Flair.AI offers subscription plans starting at $49/month, with higher-tier plans for more AI renders and video capabilities. A free trial is available to test basic features.
Adobe Firefly
Adobe Firefly is a generative AI integrated into Adobe Creative Cloud, designed for creative professionals. Last year, Firefly reached over 6 million users, with 70% using it weekly, and had generated over 1 billion images in its first six months. Its distinctive features include:
Text-to-Image Generation: Firefly allows users to create images from text prompts, providing flexibility in designing product visuals, ads, or marketing content.
Seamless Creative Cloud Integration: Users can edit AI-generated images directly in Photoshop, Illustrator, or other Adobe apps, maintaining workflow continuity.
Photo Editing & Effects: Firefly offers tools for lighting, shadows, color adjustments, and background replacement, all powered by AI.
Mobile App & Accessibility: The mobile app allows on-the-go image generation and editing, enhancing productivity for teams or solo sellers.
Adobe Firefly requires a Creative Cloud subscription. Individual plans start at $20.99/month, while full suite plans start at $54.99/month. A free trial is available.
Pebblely
Pebblely is another picture enhancer known for its ability to generate multiple photo variations within seconds. One of its main advantages is offering a customized AI tailored specifically for your brand, aiding in business growth. The platform grew to more than a million users in just seven months, indicating strong user adoption and satisfaction. Let's explore its key benefits:
Multiple Photo Features: Unlike other tools, Pebblely removes and changes backgrounds for several objects in a single picture seamlessly, making it ideal for creating bundle offers or showcasing multiple products in one image.
Format Adaptation: Users can easily select picture dimensions that are suitable for Facebook and Instagram posts or stories, or customize dimensions according to their specific needs.
Custom Backgrounds: Pebblely allows users to describe their desired background in text, and AI will match it accordingly. Additionally, users can set their brand colors for a better visual match or save preferred backgrounds for future use.
Product Adjustment: Users have the flexibility to adjust the placement of products manually within the image to enhance their appearance and composition.
Pebblely offers a free version allowing for 40 images of 1024x1024 resolution per month. For access to higher resolutions, unlimited pictures, and advanced features, users can upgrade to a paid plan starting from $19/month. Additionally, Pebblely provides APIs for bulk editing needs.
Midjourney
Midjourney is an AI image generator known for producing artistic and high-quality visuals from simple text prompts. As of 2025, Midjourney has approximately 20.35 million users and has completed around 300 million tasks, showcasing its widespread use and popularity. Its distinctive features include:
Text-to-Image Flexibility: Users describe products or concepts in words, and Midjourney generates creative, high-resolution images based on prompts.
Artistic & Unique Style Options: Midjourney excels at producing visually striking images that stand out from typical product photography, making it great for branding and marketing visuals.
Community-Driven Prompts: Users can explore a library of prompts shared by the Midjourney community, gaining inspiration for product photos and ads.
Customizable Outputs: Options for aspect ratio, style, and detailing allow businesses to fine-tune visuals to match branding needs.
Midjourney offers paid plans starting at $10/month for limited image generation, with higher tiers providing unlimited image creation and priority processing.
Selecting the right AI image generator hinges on your business's unique needs and requirements. It's crucial to pinpoint the specific type of content you require, considering factors such as image quality, customization options, and integration capabilities.
Moreover, AI extends its assistance beyond image generation to various other facets of content creation. Let's dive deeper into it in the next section.
AI for E-Commerce Content Creation
AI can be leveraged in numerous ways in e-commerce, with its primary functions encompassing marketing and content creation. These capabilities empower sellers to streamline their operations, saving time and reducing costs. Let's delve into the most popular applications of AI in e-commerce across various aspects of the business:
Writing product descriptions: Generating compelling product descriptions is crucial for capturing customer attention and improving search visibility, although it might be labor-consuming for multiple products. Also, platforms like Amazon have specific rules, such as character limits, restricted symbols, and more, that must be respected. Many sellers use tools like the AI Listing Builder by AMZScout to generate appealing titles, bullet points, and descriptions in seconds that adhere to Amazon guidelines, thus saving time.
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Designing logos and managing watermarks: By providing a text request, AI tools can design professional logos and generate ideas for brand identity visuals. Additionally, AI can add or remove watermarks from images, ensuring brand consistency and protecting intellectual property.
Creating videos: AI software allows for the production of product videos and promotional content to engage customers. For example, AI created videos featuring famous characters like Harry Potter and Dune characters dressed in Balenciaga for brand fans.
Writing blog posts and social media content: To stay relevant, it's necessary to publish a lot of content. Many use AI, such as ChatGPT, to write blog posts and social media updates. However, it's important to verify the information provided by AI as it might be outdated and customize it to resonate with your target audience.
As you can see, AI significantly enhances efficiency in e-commerce by automating and optimizing various tasks, allowing sellers to focus more on strategic growth. This improves productivity, engaging customers and driving sales.
Conclusion
Using high-quality and appealing images can significantly boost customer trust and engagement, leading to increased sales. AI image generators can simplify the processes of creating and editing product images, while the AMZScout toolkit helps craft powerful text content. These tools ensure that your product listing looks professional and compelling, giving you a competitive edge.
FAQ
How can I use AI to generate images?
To generate AI images effectively, start by adding a source image. Then clearly formulate your query, providing detailed information, such as style, colors, and composition preferences. The more specific you are, the more the AI can tailor the image to meet your expectations.
How can AI be used in e-commerce?
AI has multifaceted applications in e-commerce, from crafting product images and text content to deploying chatbots for real-time customer support. This integration not only enriches the buyer's journey but also streamlines sellers' work. By using AI, e-commerce vendors commonly experience cost reductions and time savings.
Can you use AI-generated images?
Yes, you can use AI-generated images, but it's crucial to comply with copyright laws. Verify the terms and conditions of the platform where you generated these images. Typically, being on a paid plan grants you copyright ownership, allowing unrestricted use of the images.
Is it okay to use AI images for Amazon product listings?
It's legitimate to use AI-generated product photos for Amazon listings, provided they meet Amazon's standards for accuracy and quality. Additionally, ensure you respect copyright rights by verifying the terms on the platform where you created the images.
