SellerAmp Pricing, Features, and Reviews: What You Need to Know
If you’re an Amazon seller looking for a competitive edge, chances are you’ve heard whispers about SellerAmp, a research and analysis tool designed to help resellers make smarter sourcing decisions. But what is SellerAmp really, and is it worth the hype (and the monthly cost)?
In this deep-dive review, we’ll break down what SellerAmp does, how to use it, how much it is, and whether it's truly legit. We’ll also explore top alternatives and compare key features to help you decide if this app deserves a spot in your Amazon seller toolkit.
Table of contents
What is SellerAmp?
SellerAmp is a comprehensive research and analysis tool built specifically for Amazon sellers. It’s designed to streamline the decision-making process and helps users evaluate potential products by offering detailed insights into profitability, sales history, competition, and eligibility. The tool’s primary core function is to help sellers assess whether a product is worth sourcing and listing. It’s commonly used for critical tasks like calculating fees, analyzing price trends, and gauging how likely a product is to be profitable to sell on Amazon.
SellerAmp is compatible with multiple selling strategies (including Retail Arbitrage (RA), Online Arbitrage (OA), and Wholesale) and is designed to support a wide range of business models. The tool is available as a web-based app, a mobile app for sellers on the go, and a Chrome extension for quick access during online sourcing.
Key Features of SellerAmp
SellerAmp offers a range of tools designed to support Amazon sellers in making informed sourcing and pricing decisions. Below, we’ll break down some of its most notable features that help users analyze products, competitors, and potential risks with greater clarity.
Profit Calculator
One of SellerAmp’s core features is its built-in profit calculator, which allows Amazon sellers to evaluate a product’s financial viability before making a purchase. By inputting variables such as cost, shipping fees, Amazon selling fees, and other expenses, users get a clear picture of their potential return on investment.
Sales Rank & Price History
Understanding a product’s demand and pricing trends is key to successful selling, and SellerAmp makes this analysis simple. The tool displays historical sales rank charts and price history, helping users evaluate how well—and how consistently—a product sells on Amazon. These insights reveal seasonal fluctuations, long-term trends, and competitive pricing behaviors, all of which impact whether a product is worth listing.
Competitor Analysis
SellerAmp offers detailed competitor insights that go beyond just price comparisons. Users can see how many sellers are offering the same product, whether those sellers are using FBA or FBM, and how much stock each competitor holds. This makes it easier to gauge saturation levels and anticipate how quickly a product might sell. For those wondering if it’s worth the cost per month, this level of transparency can be a deciding factor.
IP and Restriction Alerts
Nothing kills momentum faster than listing a restricted or IP-flagged product. SellerAmp helps mitigate that risk by flagging potential intellectual property (IP) complaints and gating issues before a purchase is made. These alerts notify users when a brand is known to enforce selling restrictions or when a product requires approval to list.
Storefront Search
The Storefront Search feature allows users to analyze other Amazon sellers’ storefronts to identify their active listings and discover profitable product opportunities. By examining competitors’ inventory, sellers can spot trending products, niches, or hidden gems that may not be immediately obvious through general searches. This feature supports smarter sourcing strategies by giving insight into what’s currently working for other sellers in the Amazon marketplace.
Google Sheets Integration
Tracking, sorting, and sharing product data is made easier with SellerAmp’s Google Sheets integration. Users can export product details directly into a spreadsheet for further analysis, team collaboration, or inventory planning. Whether you're building out a sourcing list or reviewing product history, the process is fast, clean, and customizable.
SellerAmp Pricing
SellerAmp offers two pricing options to accommodate varying needs and budgets: a monthly subscription and a more economical annual plan, with both starting with a 14‑day free trial so users can test out the tool before committing. This is a breakdown of each plan:
Getting Started (Monthly): ~$19.95 USD/month
Includes access via Chrome extension, mobile app, and web app, plus a set number of installations and lookup limits
Getting Serious (Monthly): ~$27.95 USD/month
Offers more installs (both phone and extension) and unlimited product lookups
Annual Plan: ~$199.50 USD/year (before VAT)
Provides full access and savings compared to monthly rates, making it more cost-effective over 12 months
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The flexibility to cancel anytime or switch plans means you can make adjustments based on your sourcing volume, business growth, or seasonal needs.
Pros and Cons of SellerAmp
Like any Amazon selling tool, SellerAmp has its own strengths and limitations. For sellers asking if SellerAmp is worth it, here’s a balanced breakdown to help you decide if it fits your business needs.
Pros:
Real-Time, Actionable Data
SellerAmp provides instant access to essential Amazon data, including fees, profit margins, sales rank, and competition, right from the Chrome extension or app. This is a major advantage when you’re sourcing on the go or need to make fast decisions.
User-Friendly Interface
Whether you're just figuring out how to use SellerAmp or you're already deep into your Amazon workflow, the tool is intuitive. The layout is clean and organized, making it easy to navigate between different features without feeling overwhelmed.
Comprehensive Analysis Tools
From detailed profitability calculators to IP alerts and Storefront Search, SellerAmp offers a well-rounded suite of tools that cover every angle of product research. It consolidates tasks that would otherwise require multiple apps.
Cross-Platform Flexibility
The tool works across devices via web app, mobile app, and browser extension, giving sellers freedom to conduct research wherever they are. It's perfect for sellers who operate across different sourcing channels.
Cons:
Learning Curve for New Sellers
While the interface is well-designed, new users may feel overwhelmed by the depth of features and available data. It takes some time to understand what all the metrics mean and how to connect SellerAmp to Amazon workflows effectively.
Limited Free Options
Although a 14-day free trial is available, there’s no ongoing free version. For those who just want to test the waters or are looking for a completely free alternative, this might be a drawback.
Some Features Could Be More In-Depth
Although SellerAmp covers the basics thoroughly, sellers looking for deep-level automation, AI sourcing suggestions, or advanced repricing tools might need to pair it with another tool or software.
Can Be Costly at Scale
While the pricing is fair for the features offered, sellers who manage large teams or those in need of multiple installs may find that the cost per month adds up, especially when compared with other tools.
If SellerAmp’s strengths align with your selling style, this could be a valuable addition to your toolkit. However, exploring other alternatives might reveal features or pricing options better suited to your unique needs.
Best Alternatives to SellerAmp
While SellerAmp is a powerful tool, it’s not the only option on the market. Depending on your budget, workflow, or specific sourcing needs, several other Amazon tools offer competitive features, sometimes with added benefits. Below, we take a closer look at some of the best alternatives to SellerAmp for Amazon sellers.
AMZScout Profit Calculator in PRO AI Extension
One compelling alternative to SellerAmp is the AMZScout Profit Calculator, included in the AMZScout PRO AI Chrome Extension. This tool stands out for its seamless integration into the Amazon product page itself, allowing users to instantly calculate their potential profit margins and analyze a product’s profitability without switching tabs or platforms.
What makes AMZScout’s calculator a worthy contender is its combination of profit analysis with powerful AI-driven product research tools, all in one extension. In addition to calculating fees and margins, the extension provides access to historical sales data, seasonal trends, estimated monthly revenue, and niche scores. This expanded scope helps sellers go beyond basic metrics to understand the bigger picture, which may be appealing if you’re looking for apps like SellerAmp, but with a bit more depth in terms of product discovery.
AMZScout Product Database
Another strong alternative to SellerAmp is the AMZScout Product Database: a web-based tool that gives you access to data on millions of Amazon products, all filterable by the exact criteria that matter most to your business. Whether you're looking for fast-moving private label ideas or want to learn how to find profitable products on Amazon, this tool makes product discovery strategic and efficient.
What sets AMZScout’s Product Database apart is its deep filtering capability with 16 filters that let users drill down their searches into niche opportunities. You can search by price, sales, reviews, rating count, and even profit margin.
Here’s how to use it:
Step 1: Access the Database Visit the AMZScout Product Database. If you’re not yet registered, you’ll be prompted to create an account and begin a free trial, which is perfect if you want to test alternatives to SellerAmp without committing right away.
Step 2: Set Your Filters Enter your product criteria using the available filters. Maybe you’re looking for products with fewer than 100 reviews, or items selling at a price point between $25 and $50. It’s all possible. If you’re not sure where to begin, use the premade “Product Selections” options to get inspired.
Step 3: Choose Product Types Focus your search further by selecting new products (those listed within the last two weeks) or trending products with recent sales growth of over 20%. This is a smart way to spot up-and-coming items before the competition does.
Step 4: View and Sort Results Click “Find Products” to view matches based on your settings. You can prioritize results by metrics like “Estimated Revenue” or “Profit” to help you zero in on the most promising options.
Step 5: Build a Shortlist From there, save and compare products that catch your eye. The tool helps you move from raw data to a curated sourcing list you can act on, without guesswork.
With its advanced filters and powerful discovery engine, the AMZScout Product Database doesn’t just show you what to sell - it offers a sharper, more strategic way to find your next winning product to sell in the USA and beyond.
Tactical Arbitrage
Tactical Arbitrage is another alternative to SellerAmp, especially for sellers focused on online arbitrage (OA). Unlike tools that focus mainly on Amazon data, Tactical Arbitrage scans hundreds of online retail websites and compares those products directly against Amazon listings, making it incredibly powerful for sourcing profitable flips. If you’re wondering how to find profitable products from retail stores to sell on Amazon, this is the tool built for exactly that.
ASINZen
ASINZen is another SellerAmp alternative, known for its streamlined interface and emphasis on historical data and competitive analysis. For sellers who want to quickly understand whether a product is worth sourcing, ASINZen provides clear insights into price trends, sales rank history, and competitor activity, all in one convenient Chrome extension. If you're evaluating how to use Amazon tools for smarter decisions, this one is built to simplify the data without sacrificing depth.
BuyBotPro
BuyBotPro is another Amazon seller tool that rivals SellerAmp, particularly with its focus on automated deal analysis. It evaluates potential products in real time, scoring them based on ROI, sales rank, competition, and more, saving you hours of manual research.
One standout feature is its IP Radar, which alerts you to potential intellectual property risks before you commit to sourcing, helping you avoid costly mistakes. If you're looking for apps like SellerAmp with a strong emphasis on automation and risk management, BuyBotPro is a legit contender to consider.
Keepa
Keepa is a fan favorite among Amazon sellers, and for good reason. Its core strength lies in delivering detailed historical data on both price trends and sales rank fluctuations, giving you a long-view perspective on product performance that many other tools can’t match.
Whether you're tracking seasonal price drops or trying to spot consistent bestsellers, Keepa helps you make smarter, data-backed sourcing decisions. While it doesn’t offer the all-in-one functionality of SellerAmp, it’s an essential tool to pair with any Amazon research stack, especially if you value depth over speed.
FAQs
What is SellerAmp used for?
SellerAmp is a tool designed to help Amazon sellers analyze a product’s profitability, check sales rank and price history, monitor restrictions, and research competitors, all in one place. It’s especially useful for those doing retail arbitrage, online arbitrage, or wholesale sourcing, helping users make fast, informed decisions about what to buy and sell.
Who owns SellerAmp SAS?
SellerAmp SAS was created by Al Carlton, a seasoned Amazon seller and programmer who built the tool to streamline the product sourcing process. Since launching in 2017, the service has expanded under Seller Amp Ltd., based in England & Wales, and now supports over 100,000 users globally.
How do I cancel my SellerAmp?
To cancel, log in to your account on the web app, navigate to the Billing section, and choose the option to cancel your subscription. You’ll retain access until the end of your current billing cycle, and you can always resubscribe if your needs change.
Which is better, SellerAMP or Keepa?
It depends on your needs. SellerAmp excels as an all-in-one research tool for quick profit analysis, IP alerts, and competitor data via the extension or app, making it great for on-the-go sourcing. Keepa, however, shines for those who prioritize deep historical insights, offering detailed charts of price trends and sales rank over the long term. Many sellers find that combining the two gives them both speed and depth: SellerAmp for instant decisions, and Keepa for trend validation.
Conclusion
SellerAmp is a solid, all-in-one research tool for Amazon sellers, especially those who utilize arbitrage or wholesale models and need quick access to profit data, sales rank, and restrictions. Its user-friendly, cross-platform capabilities are and packed with essential features, but it may not be the best fit for everyone.
If you’re looking for deeper product discovery, more advanced sourcing automation, or a slightly lower cost per month, tools like AMZScout offer strong alternatives. Ultimately, deciding whether SellerAmp is worth it depends on your workflow and how much value you place on speed, convenience, and reliable Amazon data in one place.
