30 Best-Selling Niches on Amazon and How to Find Them
If you want to succeed in e-commerce, finding the best selling niches on Amazon is critical. Niche selection is about more than just choosing a product category; it's also about narrowing down your search to profitable niche items with high demand and low competition.
In this article, we’ll explore why selecting a popular niche matters. We’ll also provide a curated list of top selling niches on Amazon right now, and show you how to identify the right one for launching your own profitable Amazon FBA venture.
Top 30 Best Selling Niches on Amazon
Choosing a popular niche is crucial if you want your business to blossom. Here’s a thoroughly revised list of top selling niches on Amazon, each with added detail to illustrate why these niche products are in hot demand and the unique value they provide to customers:
1. Smart Tire Pressure Monitoring System
These devices allow drivers to monitor their vehicles’ tire pressure in real-time, improving safety and fuel efficiency. As car technology evolves, more consumers are investing in smart accessories that make maintenance easier.
2. Breast Milk Cooler
These coolers are perfect for new moms on the go, as they ensure that breast milk stays fresh during transport. They’re especially popular among working and traveling mothers who need a reliable storage solution.
3. Balance Scalp Spray
This spray targets scalp health by balancing pH and soothing irritation, making it ideal for those with dandruff or scalp sensitivity. This product appeals to consumers seeking personalized hair care solutions beyond traditional shampoos.
According to the AMZScout PRO AI Extension, this type of product generates an average monthly revenue of $16,198, which indicates rather strong potential to generate high earnings on Amazon.
4. Adult Bear Onesie
This cozy onesie is perfect for anyone looking for loungewear and fun, with a cute bear design that’s Instagram-worthy. Its appeal spans all ages, particularly during the colder months and during the holiday season.
5. Hydroponic Herb Growing Kits
These kits provide a simple way to grow fresh herbs indoors, even in small spaces. They’re especially popular among apartment dwellers and culinary enthusiasts, as they offer a sustainable and rewarding hobby.
6. Handcrafted Chocolate Bars
Artisanal chocolates appeal to those seeking high-quality, unique flavors with a gourmet touch. They’re made in small batches, making them ideal for gift-giving and special occasions, and elevating the typical chocolate experience.
With monthly revenue averaging $7,934, this niche indicates a bright future. According to the AMZScout PRO AI Extension, this niche is currently in the development stage, and exhibits significant potential for expansion.
7. Grass-Fed Colostrum Powder
Known for its immune-boosting properties, colostrum powder is a favorite among health enthusiasts. It’s sourced from grass-fed cows, and appeals to those seeking clean, nutrient-dense supplements.
8. Realistic Pine Garland
This faux-pine garland adds a natural touch to home decor, without the hassle of real greenery. It's perfect for holidays and seasonal decor, and provides a lasting, mess-free option for interior decorating.
9. Party Fog Machine
Fog machines are ideal for creating a dramatic atmosphere for a variety of events and they add a professional touch to parties. They’re increasingly popular for Halloween setups, weddings, and even DIY photo shoots.
This niche generates an impressive $78,730 in average monthly revenue, making it stand out as one of the top earners in its category. The AMZScout PRO AI Extension has identified a unique opportunity on Amazon with exceptional profit potential just for you.
10. Calming Collar for Cats
Infused with calming pheromones, these collars help reduce anxiety in cats during stressful situations. They’re perfect for vet visits, travel, or thunderstorm anxiety, making them a pet care essential for many cat owners.
11. Aesthetic Journaling Kit
These kits come complete with decorative stickers, tapes, and pens, adding appeal for artists and writers. They’re particularly popular among younger consumers who embrace creative journaling for self-expression and mindfulness.
According to the AMZScout PRO AI Extension, this niche, which averages $5,951 in monthly revenue, presents an encouraging outlook. The niche is currently in the development phase and has substantial growth potential.
12. Eco-Friendly Kitchen Products
Items like bamboo cutlery and silicone storage bags offer a sustainable alternative for everyday use. These products cater to eco-conscious consumers aiming to reduce single-use plastics in the kitchen.
13. Plant-Based Protein Powders
Plant-based proteins are a favorite in the health and fitness community, as they provide a vegan alternative to whey. They’re popular among people who prioritize clean eating and plant-based diets.
14. Bluetooth Shower Speakers
These waterproof speakers let users enjoy music or podcasts in the shower, adding a touch of luxury to daily routines. They’re perfect for tech enthusiasts, and they make a popular gift item.
15. Personalized Pet Accessories
Customized items like engraved collars and name tags give pet owners a chance to add a personal touch. These products are trending as more people view their pets as family members.
16. Skincare for Sensitive Skin
Organic skincare products are free from harsh chemicals, and are gentle and effective for sensitive skin. They appeal to consumers seeking clean, safe beauty alternatives that support skin health.
17. Weighted Blankets for Anxiety Relief
Known for their soothing effects, weighted blankets can help reduce stress and improve sleep quality. They’ve gained popularity among consumers looking for natural ways to manage anxiety.
18. Premium Coffee Subscription Boxes
Coffee lovers enjoy the convenience and variety of trying new flavors each month. These boxes are especially popular with remote workers seeking fresh, high-quality brews at home.
19. Gaming Chair Accessories
Ergonomic accessories like armrests and lumbar cushions make gaming sessions more comfortable. They’re highly sought-after by gamers and remote workers aiming to enhance their workspace.
20. Portable Solar Chargers
These chargers offer a sustainable power solution, and they’re ideal for outdoor adventurers and eco-conscious users. They’re especially valued by campers, hikers, and anyone frequently off the grid.
21. Minimalist Jewelry for Women
Sleek, versatile pieces are in demand due to their simplicity and elegance, as they complement any wardrobe. These items are especially popular with professionals and fashion-forward shoppers.
22. Travel-Friendly Skincare Kits
Compact and TSA-approved, these kits provide on-the-go skincare essentials. They appeal to frequent travelers looking for a convenient and effective beauty routine.
23. Smart Kitchen Gadgets
Gadgets like smart thermometers and kitchen scales provide precision and convenience when cooking. They’re popular among tech enthusiasts who enjoy experimenting in the kitchen.
24. Men’s Beard Care Products
Oils, balms, and combs are must-haves in the men’s grooming category for a well-maintained beard. This niche has seen growth as more men invest in self-care routines.
25. Reusable Water Bottles with Time Markers
These motivational water bottles encourage hydration with convenient time markers. Fitness enthusiasts and office workers alike find these products helpful for tracking their daily water intake.
26. Luxury Scented Candles
These candles offer relaxation and a touch of luxury with rich, complex scents. They’re popular as gifts and self-care items, especially during the colder months.
27. High-Quality Yoga Mats
Durable, non-slip mats are in demand among yogis looking for eco-friendly and supportive options. They’re a top choice for both home workouts and studio practice.
28. Healthy Dog Treats
Dog owners are increasingly seeking out nutritious, natural treats that promote pet health. These products are especially popular among pet parents focused on ingredient quality.
29. Educational STEM Toys for Kids
Engaging and interactive STEM toys support learning in the areas of science, technology, engineering, and math. Parents choose these products to help kids build critical thinking and problem-solving skills.
30. Compact Home Gym Equipment
Small workout tools like resistance bands and kettlebells are perfect for home exercise setups. They’re especially popular with fitness enthusiasts looking to save space while staying fit.
These best selling niches on Amazon offer a variety of options that cater to diverse interests, from eco-friendly home products to wellness and pet care. By exploring these profitable niches, you can tap into current consumer trends and find a top selling niche that aligns with your goals. Each niche offers a unique market opportunity with potential for high demand and growth on Amazon.
How to Find a Profitable Niche of Products to Sell on Amazon
Identifying profitable Amazon niches doesn’t have to be guesswork. Start by checking Amazon ’s Best Seller lists, where you can browse through top categories and subcategories to find top selling niches. Also, understanding broader trends through Google Trends and social media can highlight popular niches that align with current consumer interests.
Here’re some criteria to help you find your ideal niche of products to sell on Amazon:
Check the demand. Look for consistent demand in your niche to ensure long-term profitability. Use Google Trends to see if interest is steady or growing over time. Also, look at search volumes. A keyword with a monthly search volume of at least 5,000-10,000 indicates a healthy level of interest.
Monitor competition. See how many other successful Amazon sellers are in the niche, noting how they differentiate their offerings, and evaluate if you can offer an improved product.
Evaluate the profitability. This includes considering potential revenue and margins. A common optimal benchmark is a 30-50% profit margin on your main products or services. Research your competitors’ pricing and calculate potential profit by factoring in expenses.
To check these things easily, consider utilizing special tools like the AMZScout PRO AI Extension. This tool is excellent for identifying trends and revenue data, and also monitoring your competitors’ activity. Look for the best niches for Amazon FBA that have high demand and moderate competition.
Here’s how:
1. Install the AMZScout PRO AI Extension. Enter your email address to start a free trial.
2. Search for a niche on Amazon. Go to the Amazon website and enter a niche or keyword in the search bar (like “cell phone cases” or “scented candles”). Browse categories to explore potential niches that interest you. The PRO Extension icon will appear in your browser's corner.
3. Open the extension. Click on the icon in the top-right corner of the page to access the PRO AI Extension.
4. Analyze the niche. Click on Niche Score in the PRO AI Extension dashboard to view the niche’s pros and cons. A score of 7+ suggests a strong niche. Also check the Visibility Score (preferably 3 or lower), which indicates how many sellers have been reviewing this niche, to assess competition.
5. Review Niche History. Click Niche History to view sales data from the last two years. Look for niches with consistent year-round sales.
6. Repeat those steps with other niches. Check out other niches you’re interested in to find out which ones are the most profitable and in high demand.
Now that you’ve learned how to evaluate niches, it’s time to check out each one’s standout products. In the next section, we’ll review how to identify top-performing items.
Finding Profitable Products within the Niche
If a niche seems promising, it's still important to evaluate individual products to make sure they align with your goals. Here's how:
1. Review the strongest products within the niches you’ve chosen. Use the PRO AI Extension and click Product Score to find niche items with a 7+ score that are tailored to Private Label or Resale, based on your business model.
2. Check the product’s sales performance. Select any product of interest and click Product History to ensure that there are no major declines, and that the trend remains stable or shows growth.
3. Get an idea of your potential profit. Click on the Profit Calculator under the product and input any associated costs. This feature calculates per-sale earnings, helping you determine whether the product is worth investing in.
4. Determine whether you can develop a selling strategy for the product. Select AI Product Analysis under the product to ensure that the product's advantages outweigh its disadvantages, and evaluate any potential risks or opportunities.
Optional: If you're building your own brand, click "AI Product Improvement" for tailored recommendations on potential product modifications, including changes to the description and their potential effects. This tool simplifies the enhancement process to help you differentiate your brand from the rest.
5. Select the ideal product to sell. Click the heart icon next to each promising product to save them to your favorites. Then, click Favorites in the top-left corner and choose “Product Comparison”. This tool will display a side-by-side comparison of your selected products to highlight their key strengths, making it easier to pick the one that performs best.
Finding a profitable niche of products to sell on Amazon involves researching high-demand, low-competition products and analyzing trends. By checking key insights on niche performance, competitor activity, and potential profit margins, you can make well-informed decisions.
Conclusion
Choosing the right niche is one of the most important decisions you'll make when building a successful Amazon FBA business. Use the above ideas to identify the best selling niche for your Amazon store, and follow a systematic process to ensure it’s both profitable and sustainable. By selecting a top selling niche that aligns with market trends, and analyzing its demand, you set yourself up for consistent sales and long-term profitability. With the right tools and research strategies, you can confidently enter a profitable niche and build a lasting presence in the competitive Amazon marketplace.
