AMZScout vs Helium 10

Third-party software can be an invaluable tool for Amazon sellers looking to plan, launch, and manage their business.

In this Helium 10 vs AMZScout review, we will compare the main features of two of the most popular Amazon selling tools. By the end, you’ll have a clear idea of which is best for you.

img

Product Research

Let’s start our review by comparing the two platforms in terms of product research

img

Helium 10 Product Research Tools

  • Black Box

    Helium 10’s Black Box is a product database containing data for millions of items on Amazon. With the tool, you search for particular products by entering a keyword or using one of the several filters. The results will then show you the price, monthly sales, revenue, reviews, and Best Seller Rank (BSR) for the product.

    The database also allows you to search for keywords, competitors, niches, and product targeting.

  • X-Ray

    X-Ray is a Google Chrome Extension that offers similar functionality to the Black Box database. You can use it while browsing on Amazon to pull up the sales data for any product or niche. The metrics are mostly the same but also include the estimated FBA fees.

    When searching a niche, you can see the average stats for the top products. There is also a success store (measured on a scale of 1 - 100) that shows the overall viability of the niche.

  • Trendster

    Trendster is a tool that lets you visualize the trends for different keywords and products on Amazon. You can use these to see how sales and prices are changing over a given period of time.

imgimg

AMZScout Product Research Tools

  • Product Database

    The AMZScout Product Database gives users a comprehensive database of hundreds of millions of Amazon products. Like Helium 10, you can use the tool to search for a particular type of item to see its performance metrics. This includes estimated revenue and sales, fees, weight, product history, ratings, and reviews.

    There are over a dozen filters that you can use to curate the results according to your needs. There are also two macro-level filters: New Products and Trending Products. You can use these to further refine your results to show fresh and in-demand items.

  • PRO Extension

    The AMZScout PRO Extension is a beginner-friendly and easy-to-use Google Chrome and Edge add-on that lets you perform product research while on Amazon’s website. When you open the app for a product or niche, you can see all the data available in the Product Database. There are also additional metrics.

    Among these are Product Score for private label and reselling, net margin, and revenue per review. At the top of the app, you can see average stats for the niche. There is also a niche score (measured on a scale of 1 - 10) that assesses the overall quality of the market.

  • Product Tracker

    Additionally, the web app includes a Product Tracker that lets you keep track of the products you select. You can use this to monitor the average price, daily sales, and other key metrics for your important products.

  • Amazon Dropshipping & Arbitrage Extension exclusive

    This tool was designed to help sellers that get their items through arbitrage, wholesale or dropshipping. With it, you can quickly see the buy box price history, the number of sellers, and other metrics that will let you know if an item is viable with one of these sourcing methods. There is also a calculator you can use to find your profit. Helium 10 has no such tool.

xNo such tool

Key Differences

  • .

    Depth of Database

    AMZScout has more products in its database. Specifically, the tool includes over 600 million Amazon products compared to the 450+ million found in Black Box. With a more extensive database, you can surface more products for your business.

  • .

    Listing Quality Score

    AMZScout includes a Listing Quality Score (LQS) feature in both the PRO Extension and the Product Database. With the LQS, you can see what niches will be more difficult to enter.

  • .

    Weekly Trends Reports

    With AMZScout, you can find weekly ideas of promising niches. These are selected by a special algorithm to locate the best upcoming opportunities. This feature is available to users with an annual subscription.

  • .

    Product Research for Dropshippers, Wholesalers and Arbitrage Sellers

    Helium 10’s research tools focus primarily on private label sellers and businesses that manufacturer their own products. On the other hand, AMZScout offers product research capabilities for all sellers, including resellers. If you are sourcing your products wholesale or through dropshipping, you can take advantage of this to get better insights for your business.

Find profitable products today with a Product Database and PRO Extension FREE TRIAL! No credit card required

By entering your email, you agree to receive marketing emails from AMZScout

img

Free Tools

This section is exclusive to AMZScout. Helium 10 doesn’t offer any free tools outside of its core platform.

  • Amazon Sales Estimator

    This tool gives you a rough estimation of how many sales you can expect each month given the ranking of the product

  • FBA Fees Calculator

    This Chrome extension gives you an immediate overview of FBA fees, sales volume, margins, and revenue for each product

  • Stock Stats

    This tool lets you see inventory levels for the various sellers on an Amazon listing

Keywords and Listing Optimization

Next in our AMZ Scout vs Helium 10 comparison, we will look at tools for keyword research and listing optimization

img

Helium 10 Tools

  • Cerebro Reverse Product Lookup

    Cerebro lets you enter an Amazon ASIN to see all the keywords that the product ranks for. The tool comes with an option to exclude variations so that your results aren’t too redundant.

  • Magnet Keyword Research

    Magnet is a traditional keyword research tool that allows you to enter a search term to see its monthly search volume and how it’s trending over time

  • Keyword Index Checker

    This tool allows sellers to check if their products are appearing in the search results for their target keyword. You can use the tool to check multiple keywords at once.

  • Keyword Tracker

    Helium 10’s Keyword Tracker lets you monitor important keywords. You can use this to see what works well and how you stack up to competitors.

  • Listing Optimization Tools

    Helium 10 offers the following listing optimization tools:

    Frankenstein Keyword Processor: Takes a list of keywords and filters out redundancies

    Scribbles: Listing creation interface that lets you add your target keywords

    Listing Optimizer: A Beta tool that lets you create an optimized listing. It is similar to Scribbles but also includes a listing analysis.

    Listing Analyzer: Lets you review the quality of any Amazon listing. Pages are scored from 1 - 10.

img

AMZScout Tools

  • Reverse ASIN Lookup

    The Reverse ASIN Lookup tool lets you analyze any Amazon listing to find its ranking keywords. You can use this to quickly determine the best terms for your business by reviewing your competitors’ products. It includes the same filters as the search tool.

  • Amazon Keyword Search

    With this keyword research tool, you can enter any search phrase to find matching relevant keywords on Amazon. The results will show the monthly search volume as well as the search volume history. There are filters that let you refine your results by search volume or the number of words in the term.

  • Keyword Tracker & Index Checker Extension

    This tool lets you add your Amazon products to track where they are ranking for important keywords. You can use this to improve the efficiency of your ad campaigns by not bidding on keywords that you already rank for. The tool also shows how your rankings are changing over time.

    In addition to these tools, there is another great feature in the AMZScout PRO Extension. With it, you can write one search term and quickly bring up new keyword ideas by clicking “Niche Keywords” as seen in the image below.

  • Listing Quality Score

    AMZScout also has its Listing Quality Score. Search volume stats are good for assessing demand but do not tell you how difficult it will be to rank for the term. You can use this to see if your potential rivals have listings that are difficult to compete with.

Key Differences

The two platforms offer similar keyword research capabilities but there are a few differences

  • .

    Built-in Google Trends

    The AMZScout PRO Extension shows how your chosen search term is doing on Google Trends

  • .

    Extended Features

    With its expensive pricing plans, Helium 10 gives sellers extra tools for keyword research and listing optimization. If you are a new seller or still only receive a limited amount of orders you can save your budget by using AMZScout. The platform has all the tools you need to conduct efficient keyword research and that extra money can go to more products or ads.

Try AMZScout Product & Keyword Research Tools for FREE No credit card required

By entering your email, you agree to receive marketing emails from AMZScout

img

Learning and Insights

Educational resources are essential for new Amazon sellers. Let’s see how the platforms compare:

img

Helium 10

  • Freedom Ticket Amazon FBA Course

    This comprehensive course goes through all the steps needed to run an FBA business. It is presented via video and there are downloadable resources for each lesson. The course is available with the entry-level plan.

  • Webinars

    Helium 10 has an archive of educational webinars. These feature walkthroughs on various topics, hosted by knowledgable Amazon sellers.

  • Helium 10 Elite

    Helium 10 Elite is a separate online community for high-volume sellers. To access this feature you need to pay an additional fee.

img

AMZScout

  • Amazon Seller Course for Private Label Sellers

    The course for private label includes video lessons detailing how to find winning private label products for your Amazon business

  • Free and Premium Masterclasses

    AMZScout offers a mix of free and paid masterclasses. These comprehensive learning resources are taught by experienced Amazon sellers. They provide unique insights into running an Amazon business that most new sellers neglect.

  • Seller Training for Dropshippers, Arbitrage Sellers, and Wholesalers exclusive

    This course walks through all the steps needed to run an Amazon business using resell methods such as dropshipping, arbitrage, and wholesale

xNo such course

Pricing

Finally, we will look at pricing. Both platforms offer new users a free trial. Below you can see the payment plans for each software:

Helium 10 Pricing

  • Starter: $39 per month ($339 yearly)

  • Platinum: $99 per month ($999 yearly)

  • Diamond: $199 per month ($1,999 yearly)

  • Enterprise: Varies

AMZScout Pricing

  • PRO Extension: $16.49 per month ($197.99 yearly)

  • PRO Extension: $499 for a lifetime

  • Amazon Seller’s Bundle: $29 per month ($349.99 yearly)

  • Amazon Seller’s Bundle: $1,499 for a lifetime

Click here to see the actual pricing table

We can see that AMZScout is affordable and has a lifetime payment option. Helium 10 doesn’t have a lifetime option. Plus, their pricing plans are expensive and include a lot of tools that are unnecessary for beginners.

Frankly, these extra tools are rather limited even if you are an advanced seller. When your business grows to the point of needing more advanced analytics and inventory management, you are better off using Amazon’s suite of APIs (which are free).

These give you access to much of your seller data including your product catalog, inventory, and orders. You can use these to build any spreadsheet model you want to track your profit and inventory. By pairing this with an affordable research tool like AMZScout, you’ll have everything you need to sell successfully.

img

Which Tool is Better?

In summary, AMZScout is the preferred tool for many Amazon sellers. It gives you all the tools you need to be successful on Amazon. More importantly, it is affordable and does not include features you don’t need. Whether you are a new or experienced seller, the platform will give you the most value.

Get started with AMZScout today to see what it can do for you!

Try AMZScout today and start finding those winning products! No credit card required

By entering your email, you agree to receive marketing emails from AMZScout

img
AMZScout Pricing Plans
Most Popular
Learn more

PRO Extension

Legendary tool for product research, loved by sellers for accurate sales data.

Pay $16.49/month
$551.88 $197.99 billed annually
10 days money back guarantee
VisaPayPal
  • PRO Extension

    Find and verify profitable products, see if they trend up or down. Check competition levels, get sourcing options and improve your listing quality.

  • AMZScout Seller's Course

    Full and actionable knowledge on how to start selling profitable products on Amazon in less than 3 months.

  • 1,000+ Exclusive Amazon Products

    Receive 19 of the top 1% profitable products delivered to you weekly! Each one is selected by AI out of 600+ million products.

  • 12 Monthly Trend Reports

    Reports with monthly product trends, profitable niches, Amazon news, insights and tips on maximizing profit

  • Product Database & Product Tracker

    Generate profitable product ideas, select the best product out of a profitable niche, check product performance with daily tracking.

  • Amazon Keyword Search & Reverse ASIN Lookup

    Gather best keywords for your listings to attract customers via search and PPC campaigns.

  • Keyword Tracker

    See organic positions and monitor keyword rankings to run PPC with high output keywords.

  • Quick View

    See product sales data as if you were the seller instantly, right on the search results page.

  • Stock Stats

    Monitor competitors' stock size to gauge demand. Sell at a higher price when competitor runs out of stock.

Most Popular

Amazon Seller's Bundle

A complete tool set for beginner and experienced Amazon sellers.

Learn more
Pay $29/month
$1,084 $349.99 billed annually
10 days money back guarantee
VisaPayPal
  • PRO Extension

    Find and verify profitable products, see if they trend up or down. Check competition levels, get sourcing options and improve your listing quality.

  • AMZScout Seller's Course

    Full and actionable knowledge on how to start selling profitable products on Amazon in less than 3 months.

  • 1,000+ Exclusive Amazon Products annual subscription only

    Receive 19 of the top 1% profitable products delivered to you weekly! Each one is selected by AI out of 600+ million products.

  • 12 Monthly Trend Reports annual subscription only

    Reports with monthly product trends, profitable niches, Amazon news, insights and tips on maximizing profit

  • Product Database & Product Tracker

    Generate profitable product ideas, select the best product out of a profitable niche, check product performance with daily tracking.

  • Amazon Keyword Search & Reverse ASIN Lookup

    Gather best keywords for your listings to attract customers via search and PPC campaigns.

  • Keyword Tracker

    See organic positions and monitor keyword rankings to run PPC with high output keywords.

  • Quick View

    See product sales data as if you were the seller instantly, right on the search results page.

  • Stock Stats

    Monitor competitors' stock size to gauge demand. Sell at a higher price when competitor runs out of stock.