Product Research in Home and Kitchen Category: Trending Amazon Niches in Q4

No matter what way you choose to sell, there are a few categories that stand out above the rest. One of such categories is Home & Kitchen. With over 86 million products and counting, it’s no surprise that it’s also considered one of the most profitable categories for 3rd party sellers.
There are so many things you can do to your home and kitchen and people like to spend money on their homes! Because of the sheer volume of products, you can still have a BSR of 8 million and still technically be in the top 10% of the category. Product volume isn’t the only thing that make this category desirable, it’s also largely ungated and a favorite for new sellers because of the simplicity of most products. Let’s take a look at a few trending niches and see if they fit your criteria when you perform your own product research.
#1 Smudge Kit
Regardless if you believe in the ritual yourself, this niche averages selling 542 times a month while having average reviews around 131. With these factors, coupled with selling for around $20 and a solid margin of 62% it’s no surprise this niche calculates to a Potential Score of Eight.
#2 Beach Towel
Largely a seasonal product, if timed right, a beach towel can be a solid profitable niche. It averages over 1,000 sales a month for about $25 a pop with a 60% margin and still has less than 230 reviews on average per product.
#3 Wooden Picture Frames
It sells for alittle higher than the beach towels and only averages 159 reviews. Even bigger is the amount of sales it averages at 1266/month. With the condition, and care that has to be taken in when dealing with decorative wood, it’s no surprise that the margin is around 53%, lower than anything we’ve mentioned previously, but still over our goal of 50% margin.
#4 Cotton Stems
A smaller niche, but still a viable option if you are looking for a steady flow of income. The products average 284 sales a month for alittle under $17 and a solid 57% margin. You want to know what makes this product even more attractive? The 20 average reviews rounding out this niche with a potential score of 8
#5 Bamboo Activated Charcoal Air Purifyer
This one has 1180 sales/month for $20 a piece 214 reviews and 58% margin, it might be time to dive into this fad as a seller!
#6 Bedside Caddy
This common storage commodity is famous for helping you stay organized with limited space. Like the product itself, you can make the most of selling in this niche. It averages a little under $15/product but sells 619 times/ listing on average and still has a margin over 50%.
#7 Burlap Table Runner
Burlap table runners are trending! What stands out the most is the mere 49 reviews it averages and still runs about a 55% margin! With solid sales and a price of $16.82, it’s not a bad time to time advantage of the cold month trends!
#8 Produce Baskets
Popular during all times of the year, produce baskets sell 522 per month for over $35. It’s potential score of 8 sits strong with a good margin and reviews sitting at around 200 on average!
#9 LED Alarm Clock
With the highest average margin of the video sitting at 66%, it’s low review count and sales sitting at about 420, it’s never a bad time to take advantage.
#10 Dog Water Bottle
With only 61 reviews, 425 sales and a 61% margin, it’s potential score we like to see especially when we are not only helping ourselves, but also our favorite pooches!